Gold prices hit a nine-year high! Gold recycling, do you sell gold jewelry at the bottom of the closet?

  Beijing, China, July 10 (Peng Jingru) Stocks rose, gold also rose, and I don’t know who stole the limelight.

  Seeing the news that "the price of spot gold exceeds the $1,800 mark per ounce", investor Mr. Sun is in a dilemma: "Recently, the stock market has been singing all the way, and I don’t know if I should take out some test gold."

  Break through 1800 dollars! Gold prices hit a nine-year high.

  On July 9, the price of gold opened higher and went lower. The spot opening price of gold in London was $1,808.17 per ounce, and it closed at $1,803.1 per ounce, a decrease of 0.3%.

  The gold price that embarrassed Mr. Sun, the spot price of gold in London just broke through the $1,800 mark on the 8th, with the highest price of $1,818.14 per ounce, the highest since September 2011, and finally closed at $1,808.50 per ounce.

  Data Map: Gold bars displayed in a gold shop in Taiyuan, Shanxi. Photo by Zhang Yun

  "In March, gold rose once, but its performance was unstable." Mr. Sun explained that he was not familiar with the gold market, so he hesitated, but the recent momentum of gold made him feel itchy.

  "The trend of gold in March-April basically copied the market in 2008." Liu Dongbo, a senior researcher at SDIC Anxin Precious Metals, believes that after the US dollar liquidity crisis in March, the "V-shaped" reversal of gold prices was mainly guided by the global easing policy. The Federal Reserve cut interest rates to zero and started unlimited quantitative easing. The nominal interest rate was extremely low, and the dollar liquidity concerns were gradually removed.

  Faced with the performance of international gold prices this week, Liu Dongbo told Zhongxin.com that there are many factors that can affect the price of gold. Apart from risk aversion, the price of gold is mainly dominated by the real interest rate in the United States (nominal interest rate-inflation expectation) and the exchange rate of the US dollar. "Recently, both the real interest rate in the United States and the US dollar index are falling, which has formed a substantial positive for gold."

  Gold stocks staged a daily limit, and gold ETFs became fragrant.

  With the rapid development of gold, gold ETF (transactional open index fund) also ushered in its own highlight moment.

  The World Gold Council released a report on the 7th, saying that as of the end of June, the global gold ETF had seen a net inflow for seven consecutive months, setting a historical record. In June, the total amount of global gold ETFs increased by 104 tons (about 5.5 billion US dollars), and the total positions reached a record high of 3,621 tons.

  What is the relationship between gold ETF and gold price?

  Liu Dongbo explained that the domestic gold ETF investment target is mainly the AU9999 gold spot contract listed on the Shanghai Gold Exchange. The ETF trend is highly consistent with the domestic gold price, and it is a relatively low-cost, transparent and efficient gold investment tool.

  "I have been trading stocks. I don’t understand the gold ETF. Can gold stocks always follow?" Some investors asked.

  Affected by the upward price of gold, the gold concept stocks in the A-share market rose sharply on the 9th. More than ten stocks including Zijin Mining, Chifeng Gold, Yuyuan Shares and Yuancheng Gold have daily limit.

  "However, gold stocks are different from physical gold assets!" Liu Dongbo suggested, "Although the rise of gold stocks often benefits from the strength of gold prices, it has a low correlation with gold prices, and it is necessary to track the fundamentals of various gold companies, making trading more difficult and price elasticity higher."

  If you don’t buy and sell, will the gold recycling business be hot?

  "There are thresholds for stocks and gold ETFs. Can’t I save some gold jewelry?" Miss Liu wanted to buy some physical gold in March, but because gold was at a high price at that time, she didn’t buy it. "I regret it now and want to buy a gold bracelet, but now the price of gold is higher."

  On the 9th, the data of China Gold showed that the price of investment gold bars was 417.8 yuan/gram, craft gold bars were 427.8 yuan/gram, and high-end craft gold bars were 498 yuan/gram.

  The gold price of jewelry brands is higher, and Chow Tai Fook’s quotation is 529 yuan/gram as of 13: 41 on the 9th. The gold price of Lukfook Jewelry on the 9 th was also 529 yuan/gram; The staff in Zhou Shengsheng said that the price of pure gold jewelry was 431 yuan/gram, and that of pure gold tablets was 512 yuan/gram.

  Data Map: In a gold shop in Taiyuan, Shanxi, employees display gold ornaments. China News Service reporter Zhang Yunshe

  "Looking at the newly paid salary, it suddenly doesn’t smell good. Now this price is not as good as selling jewelry that was not often worn before. " Miss Liu said.

  The gold recycling business is really likely to heat up. Some media reported that "the price of gold has risen, and the business volume of gold recycling has increased significantly." Zhongxin. com called a number of gold shops and jewelry stores and got a reply that the number of people consulting gold recycling business online and offline has indeed increased to a certain extent.

  "Now gold recycling can give 390 yuan/gram, which is the highest in nine years." A person in charge of a gold shop said that the recovery price of 99.9% of Au at the beginning of the year was 320 yuan/gram, and last year it was 280 yuan/gram. Customers who started gold earlier are selling it now, and basically they can make money.

  The next target of gold price: 2000 USD/oz?

  "Everything just started, and gold is the real bull market." Some investors think it is not a wise choice to throw gold now.

  Liu Dongbo believes that gold is one of the best performing assets in the mainstream assets this year. When the price of gold hits a new high, it is a reasonable choice for investors to take profits. "However, it is expected that there is still room for the gold price to rise, and investors can choose to sell it in batches."

  "The next goal of gold is $2,000 per ounce!" At present, many mainstream investment banks predict that the price of gold will hit a record high in the coming months.

  A few days ago, Goldman Sachs raised its gold price forecast for the next three months, six months and 12 months to $1,800/ounce, $1,900/ounce and $2,000/ounce respectively, compared with $1,600/ounce, $1,650/ounce and $1,800/ounce respectively.

  In addition, Citigroup analysts recently raised the gold price forecast for the next three months to $1,825 per ounce, and predicted that it would break through the $2,000 per ounce mark in early 2021.

  Data map: RMB and USD. Zhongxin. com reporter Li Jinlei

  Liu Dongbo said that the international gold price hit a record high of $1,921 per ounce in 2011, and then hit the $1,800 per ounce mark three times in 2011-2012. At present, after the gold price breaks through the important point of $1,800/oz, there is hardly much resistance above. If the gold price can consolidate and stand firm at $1,800/oz, it may be only a matter of time before it hits a record high in the future.

  "As for how high it can be achieved in the future, it depends on the strength of the Fed’s follow-up policies and the impact of global uncertainties."

  So, do you choose to sell the gold jewelry at the bottom of the closet or not? (End)

The explosive growth of seafood catering industry in Sanya, the official measures to create a safe seafood tour.

The explosive growth of seafood catering industry in Sanya, the official measures to create a safe seafood tour.

  BEIJING, Sanya, January 28 (Reporter Wang Xiaobin) A video of a Sanya seafood store owner collectively pulling a banner to boycott his peers’ soliciting and slaughtering customers has aroused widespread concern in recent days. Sanya officials responded late at night on the 27th that after unannounced visits, two seafood processing shops in Sanya’s first market were punished for stopping their business activities and revoking their business licenses.

  This is not the first time that Sanya has issued a "one-time death" (revocation of business license) ticket to illegal seafood shops. Just last November, two seafood restaurants were directly revoked their business licenses because of the behavior of bullying customers, and the shareholders and responsible persons of the merchants were blacklisted in the industry.

  Behind the current situation of "repeated prohibitions" and "peer protests" is the "explosive" growth of Sanya seafood catering industry in recent years.

  On the one hand, the "cake" in Sanya seafood catering market is getting bigger and bigger. According to the calculation of Sanya Seafood Food Stall Association, in 2017, Sanya seafood catering industry received 18 million tourists and its revenue was nearly 3 billion yuan. Industry derivative revenue is estimated to be 15 billion yuan, up 10% from 2016.

  On the other hand, the number of companies involved in sharing "cakes" has also increased in the past two years. Pei Wang, Secretary-General of Sanya Seafood Food Stall Association, said that after the "high-priced seafood incident" in 2012, Sanya seafood catering industry ushered in a wave of "reshuffle". Seafood restaurants with their own ingredients were once silent, and most of the passengers turned to processing shops. Seafood restaurants and food plazas mainly based on the processing mode of raw materials have mushroomed. Statistics released by Sanya Seafood Food Stall Association show that as of January 10, 2018, there were 232 seafood restaurants in Sanya (including 12 large seafood squares). Among them, only 12 large seafood plazas have more than 70,000 seats. "With the seats in other restaurants, Sanya can provide seafood for 100,000 people at the same time." Wang Pei Shuo.

  Accompanied by mushrooming, it is extremely fierce competition. In order to attract customers, the industry has made various moves. In the Locomotive Seafood Plaza, the owner put up a banner saying, "One or two pounds less, then 100 yuan", and the words of local flavor, Sichuan flavor and Northeast flavor were written in a conspicuous position in the processing shop on the site. In the south sea area, merchants send battery cars to patrol the streets and lanes, "stop when you wave, and pick them up for free." Some seafood processing shops around the first market, compared with cash checkout, the boss welcomes online group buying, "online message evaluation to send juice." Even more desperate people resort to illegal means such as hiring "soliciting girls" and bribing taxi drivers.

  "We don’t know much about seafood. Searching for Sanya seafood online came up with a bunch of strategies such as shady and anti-slaughter, which scared us almost to come." In a large seafood market, Li Gang, a Beijing tourist who came to Sanya for the first time, said that after reading news reports and comments from netizens for a long time, he "resolutely chose to eat seafood here".

  "Seafood food has become one of the main forms of tourism in Sanya," said Pang Yongda, head of the Marketing Department of Sanya Tourism Commission. While cracking down on illegal businesses, Sanya has built a credit system and tried to create a "seafood safe tour".

  According to the reporter’s understanding, since the "high-priced seafood" incident in 2012, Sanya has successively launched a number of measures to control the seafood catering market, such as daily maximum price of seafood products, electronic ordering system and strict investigation of commercial bribery. The relevant person in charge of Sanya Industrial and Commercial Bureau said that Sanya strictly controls the tourism market according to law and makes every effort to create a tourism environment of "safe travel" and "comfortable travel". In the next step, the bureau will continue to carry out industry standardization and rectification of seafood processing shops, promote the use of "integrity frame" and "rest assured scale", establish a normalized unannounced visit mechanism, etc., standardize the operation order of the seafood market, and safeguard the market environment of fair competition and the legitimate rights and interests of citizens and tourists. (End)

Xingrui in Quzhou area is on sale, with a reserve price of 103,700! If you miss it, you won’t

[car home Quzhou Preferential Promotion Channel] At present, preferential activities are being carried out, with a maximum discount of 5,000 yuan. In Quzhou market, the minimum starting price of Xingrui has dropped to 103,700 yuan. Interested consumers can click the "Check Car Price" button in the quotation form to get more discounts.

衢州地区星瑞特价出售,底价10.37万!错过就没有

The design of Geely Xingrui is mainly young and fashionable, and the front face adopts a large-size air intake grille with chrome-plated decorative strips, which is very delicate. The body lines are smooth, and the side waistline runs through the whole body, which enhances the overall sense of movement. The tail design is simple and generous, and the LED taillight group has a unique shape, which is very recognizable after lighting. On the whole, the design of Geely Xingrui is excellent, which not only conforms to modern aesthetics, but also is full of sense of strength and movement.

衢州地区星瑞特价出售,底价10.37万!错过就没有

Xingrui has a body size of 4785*1869*1469mm and a wheelbase of 2800mm, with slender body lines and spacious interior space. The front and rear wheel tracks are 1618mm, which ensures the stability and handling of the vehicle. In addition, Xingrui is equipped with 225/45 R18 tires and fashionable 18-inch wheels, which further enhances the dynamic and driving experience of the vehicle.

衢州地区星瑞特价出售,底价10.37万!错过就没有

The interior design of Geely Xingrui is mainly simple and atmospheric, and the overall style tends to be young and modern. The center console is equipped with a 14.6-inch HD screen, and the built-in multimedia system, navigation, telephone, air conditioning, skylight and other functions can be operated through the voice recognition control system. The steering wheel is made of leather, which has a comfortable grip and supports manual up and down+front and rear adjustment. The seat is made of leather/suede materials. The driver’s seat has the functions of front and rear adjustment, backrest adjustment, height adjustment (2-way), lumbar support (4-way), and is also equipped with heating, ventilation, headrest speaker and other configurations, which improves the driving experience. The front seats also support the electric seat memory function, which allows the driver to adjust the seat position according to personal habits, while the rear seats can be scaled down to meet the use needs in different scenarios.

衢州地区星瑞特价出售,底价10.37万!错过就没有

Xingrui is equipped with a 2.0T 238 horsepower L4 engine with a maximum power of 175 kW and a maximum torque of 350 N m.. The matching 8-speed automatic manual transmission provides a strong power output and a smooth driving experience.

The owner of car home said that Xingrui’s speed is faster, the throttle response is sensitive, while its exterior interior is simple and atmospheric, and its overall driving experience is excellent.

The spy photos of M8 tail continue the classic design of M9, which looks a bit like an ideal from a distance. It is expected to be listed at the beginning of the year.



Home of the car

Home of the car

The latest exposed spy photos of the rear of the car show that the M8 continues the style of the M9 taillight, but the details are obviously different. First of all, the tail light is a horizontal through light, and the brake light is also a horizontal style. The light curtain area with variable style is reserved, which is consistent with M9. The overall focus on spatial performance, and even the design is very close to the ideal model.

Home of the car

The previously exposed front face shows that the headlights of the new car are designed in one piece, the intelligent light curtain of the headlight group+penetrating LED daytime running lights, and there are air inlets on both sides of the headlights. At the same time, it can be seen that the roof of the new car is equipped with laser radar.

Home of the car

Home of the car

Referring to the previous interior spy photos, the new car adopts a triple screen design similar to that of the asking world M9, but it obviously looks narrower than the screen height of the asking world M9, and the lower wireless charging panel area is also different from that of the asking world M9. It can be seen that the new car is equipped with a head-up display and Huawei’s exclusive audio, and the overall configuration level is not inferior to that of the M9. The new car will still use two power systems: extended range and pure electric. (Text/car home Qin Chao)

With the rise of the national tide and open management, what new changes have been ushered in in the theme parks with old and new changes?

Affected by the global epidemic, local tours, including theme parks, and Zhou Bianyou have become the first choice for recent trips, and the tourism consumption market has gradually shown strong resilience, but the challenges of the industry in the future still exist. The latest data from AECOM shows that theme parks are replaced by old ones and the survival of the fittest. The latest data from AECOM shows that theme parks are replacing the old with the new, and the survival of the fittest is eliminated.The total number has been updated from 128 in 2018 to 156 at present..
The number of openings is the same as in previous years, and it is a new first-tier city.
In recent three years, 39 new theme parks are mainly concentrated in new first-tier cities, such as Nanjing and Zhengzhou. Although the sudden epidemic has temporarily slowed down the opening of new projects, the planning and construction of theme parks is a long-term plan. With the gradual recovery of the domestic tourism market, new projects that are "imminent" have been opened in the second half of the year, and the number of new projects opened is almost the same as in previous years.
Among the projects tracked by AECOM, about 20 theme parks have closed down one after another in the past three years, of which 70%-80% are parks with an initial investment of less than 1 billion and no obvious theme/equipment. Before the closure, the business situation was not good, and the number of tourists in most years was less than 1 million. These parks "suffering from internal worries" have insufficient ability to resist risks, and the outbreak in 2020 will accelerate their fall into the dilemma of bankruptcy, or announce the temporary closure to re-plan the development direction.
The rise of the national tide and the second interpretation of local culture into the mainstream
Pursuing stories is the standard of theme parks nowadays. Among them, history/culture is the most theme type of new projects, and local culture/historical stories and legends are selected for secondary interpretation. This has something to do with the improvement of Chinese cultural self-confidence, the rise of "national tide" and the needs of local governments in recent years. "Regional culture" is also one of the easiest choices for entertainment transformation and theme formation.
Domestic parks have recognized the potential advantages of IP in shaping themes, enhancing experiences and promoting secondary consumption. In the projects tracked by AECOM, nearly half of the existing parks have used IP to varying degrees: First, they have strong IP clusters, such as Disney and Universal Studios, which can support the development of large-scale theme parks and maximize the entertainment value of IP; The second is to cooperate with existing popular IP. Attract specific fans to visit by implanting the theme partition of the IP in the park, or using festival activities to cooperate with IP for a short time; The third is to create IP according to the characteristics of the project, and try to create online and offline derivatives to cultivate emotional connection with tourists.
However, there are also many cases in the market where IP is used but there is no "splash". Experts believe that the introduction of IP is not a "panacea" for theme parks once and for all, but it is necessary to clarify the purpose and expectation of introducing IP into parks, and then choose the right IP and use it scientifically and rationally in order to maximize the value of IP.
Open management is gradually emerging, and nearly 20% of theme parks enter the park free of charge.
In the past three years, because some previously closed theme parks tried to "open management", that is, free admission, individual payment for amusement projects or payment for theme areas, open management began to attract the attention of the industry, but this model has long been used in some parks with no obvious theme/equipment at home and abroad. Among the projects tracked by AECOM, there are currently about 30 theme parks in China, accounting for about 20% of the total.
The pass system and the split ticket system are meaningless advantages and disadvantages, but only two business models with different emphases, which have different requirements for the profitability of theme parks and bring completely different experiences to tourists. The split-ticket system has different considerations for the selection, maintenance and daily operation of facilities and equipment than the pass-ticket system park, so it is necessary to formulate appropriate strategies in advance and plan the investment budget more reasonably. At present, the theme parks with reasonable open management are mainly located in large-scale urban recreation complexes in new first-tier or second-tier cities, and the surrounding population is relatively dense. These projects often need large flow to feed back commercial or other projects. On the contrary, if there is no business or other formats around, or the location is not good, and stable passenger flow cannot be obtained, then "opening the door" may not be worth the loss.
Reporting/feedback

"guillotines" Huang Xiaoming style was exposed "werewolf" wrapped in a white robe


Huang Xiaoming modeling

    Produced by Chen Kexin and directed by Liu Weiqiang, the youthful cool blockbuster "guillotines" has recently exposed the "uniform temptation" modeling photos of "guillotines Tiantuan" composed of Ehan Juan, Chris Lee, Jing Bo Ran, Zhou Yiwei and Purba Rgyal, which is refreshing. As a core figure, Huang Xiaoming’s identity is mysterious, which makes people speculate.

    On October 31st, Huang Xiaoming’s "Werewolf" in guillotines was first exposed, with his hair and beard flying around, his body wrapped in a white robe and big sleeves, just like a Greek sculpture, tears in his eyes were ready to come out, and he was full of compassion — — "He is dressed as a madman and a fanatic, but he hides the most loving heart." Liu Weiqiang said.

    In order to get close to the "werewolf" mentality, Huang Xiaoming, who has a gentle personality, once released himself by drinking on the set, laughing as "guillotines", "No madness, no survival".

Lose weight and grow beard

"Jesus Hu" narrowly won

    In the modeling photo, Huang Xiaoming is dressed in a white linen robe, with an old hemp rope around his waist and brown leather boots. The "seemingly casually wrapped" clothing shape is a clothing design. Dora Ng, winner of three-time Golden Awards, consulted the history of clothing around the world and referred to "the basic appearance of human clothing at the beginning". The flocculent texture of the edge of the garment was honed by two workers for 10 hours by hand.

    Huang Xiaoming tied his long fluffy hair into a bundle with a striking beard. "If you look in the mirror, isn’t this Jesus?" . It is reported that on the day of the fitting, Huang Xiaoming pointed to his cheek to his neck and assured Liu Weiqiang: "As long as I don’t shave for three days, here and here are all." The director laughed and readily agreed to use a real beard as a substrate and give up the fake beard residue that would affect the facial performance. In addition, Dora Ng tried on three kinds of long beards for Huang Xiaoming, which he dubbed "Jesus", "Marx" and "Bin Laden" because of the difference in length. In the end, "Jesus Hu" narrowly won.

    In order to get closer to the characters, Huang Xiaoming, who is already very thin, lost five pounds again, and tried to take out yogurt and cucumber intermittently to satisfy his hunger. Dora Ng consoled him sympathetically and said, "Don’t lose weight, or there will be no chest muscles." Huang Xiaoming smiled and said, "You don’t have to have a chest, just make sure you are thin enough to have a ditch."

Drink and become a "werewolf"

    "This time, I am not crazy or alive." Huang Xiaoming’s character "Sirius" in the film has an ambiguous relationship with the "guillotines" troops, and he is as crazy as a madman in character. When he first got the script, he was troubled by the huge difference between himself and his role: "I am a very peaceful person, and I seldom speak loudly to people, let alone mention the image ‘ Werewolf ’ Like a roar. Director Liu once quietly pulled me aside and asked me if I couldn’t shout it out? "

    At the seminar the day before starting, Huang Xiaoming suggested that you can "drink a little" before acting to release yourself. The delicious Liu Weiqiang nodded and passed, while the cautious Chen Kexin said with a smile: "It depends on what state you are in after drinking, in case ‘ Drink a little ’ I am crazy, and we can’t control it. "

    Nowadays, Huang Xiaoming and Liu Weiqiang, who are both "drinking friends", have become a scene of drinking on the set. Whenever the director’s assistant clinks up the hill with a small basket of red wine, the staff will know that Huang Xiaoming is going to become a "werewolf" again. After "transformation", Huang Xiaoming is "keep away from strangers". I often ponder the role before the real shot, and my eyes are angry. Even the deputy director who took him to the position was scared. Even, a few times in Liu Weiqiang, he was satisfied with "receiving the goods". After the cameras, lights and props were all evacuated, he still stood alone and stayed in the play.

More exciting content on the next page

Which brand of air-conditioning compressor is good? Brand introduction of air-conditioning compressor [Detailed explanation]

At present, there are compressors in general electrical appliances, because compressors are a device for providing power, except that some electrical appliances have small compressors and some have large compressors, but without exception, these compressors are located in the interior of electrical appliances, so we usually can’t see them, and it is easy to ignore them. Nowadays, as we use so many electrical appliances, we should also pay attention to air-conditioning compressors. In order to let everyone know the brand of air-conditioning compressor, this article will share the brand list of air-conditioning compressor for everyone.

Air conditioning is better, made by Gree; Gree air-conditioning degree is quite high. Once upon a time, Gree air-conditioning was synonymous with you Xiu air-conditioning products, and no air-conditioning brand can compare with it. 

Haier has become a household name and gossip in China, which is incomparable to many air-conditioning brands. Haier does not rely on publicity, but high quality is the magic weapon for Haier to win. 

Midea Group, founded in 1968, is a large-scale comprehensive modern enterprise group focusing on home appliance industry and involved in logistics and other fields. It has three listed companies and four industrial groups, and is one of the large-scale white goods production bases and export bases in zui, China. In 1980, Midea officially entered the home appliance industry. 

Chigo air conditioning also has a high degree; Chigo air conditioning’s sales network is very wide, covering many cities all over the country, and a wide range of sales network ensures a large number of sales of Chigo products. 

Panasonic Chinese "Panasonic" (called National in the early days, gradually changed to Panasonic in 1986, and unified into Panasonic on October 1, 2008) was founded by Matsushita Electric Industrial Co., Ltd. in Kōnosuke Matsushita in 1918; Developing brand products involves household appliances, digital audio-visual electronics and products.

After more than 20 years’ history, Oaks Group has achieved a development of over 1,000 times. Now it has total assets of 8 billion yuan and 30,000 employees, and is involved in four major manufacturing industries, such as electricity, household appliances, energy and communication, as well as three major projects, such as real estate, medical care and logistics, and has formed a production base of 3 square kilometers. 

Hisense Group is a super-large electronic information industry group company, which was established in 1969. Hisense adheres to the development strategy of "establishing enterprises by technology and operating steadily", and develops continuously and healthily based on optimizing industrial structure, technological innovation as the driving force and capital operation. In the 21st century, Hisense is backed by strong R&D strength.

Generally speaking, brands that produce air conditioners will produce compressors, and when you buy air conditioners, there will be compressors in them, so you can choose without going. But when you choose an air conditioner, you must also take some indicators of the air conditioner compressor into account. Only when the air conditioner compressor is good, the refrigeration effect of this air conditioner will be good, it will be more convenient to use, and its service life will be very long. If you want to replace the air conditioner compressor, you must find a professional and not blindly operate it.

There are 95,000 soft articles in the "Little Red Book" "APP.

  Although the state explicitly prohibits it, there are still a large number of tobacco advertisements on the Internet and they are more hidden. Yesterday, Beijing CDC released the monitoring results of Internet impact data in China in 2018. The Internet platform with many young users and relatively lack of supervision has become the hardest hit area of tobacco marketing. In addition, in some lifestyle sharing apps with the slogan of "discovering a better life", there are also a lot of tobacco marketing information for women. According to a survey conducted by Beijing Youth Daily reporter, there are more than 90,000 pieces of marketing information related to "cigarettes" only on the "Little Red Book" APP, and most of these information are developed in the form of "evaluation" and "planting grass", which has attracted a lot of readers’ attention.

  issue

  Nearly 15% of the Internet tobacco advertisements are flooding, playing a "feeling card"

  According to the "Monitoring Report on Internet Tobacco Marketing Data in 2018" issued by the Municipal Center for Disease Control and Prevention, from January to June 2018, a total of 51,892 pieces of information related to tobacco advertisements and promotions, 7,289 pieces of tobacco news and 47,304 pieces of discussion by smokers were captured. Among the information related to tobacco advertising and promotion, tobacco agents have the most sales information, accounting for 39,507, accounting for 76.13%; 1959 pieces of tobacco purchasing sales information, accounting for 3.78%; 1977 tobacco advertising messages, accounting for 3.81%; There are 265 pieces of tobacco sponsorship information, accounting for 0.51% of the total.

  Zeng Xiaoyu, deputy director of Beijing CDC, said that at present, men are still the main consumers of cigarettes in China, but on the Internet platform, women and teenagers are becoming the main targets of tobacco marketing information. The monitoring found that there are a lot of tobacco marketing information (2051 articles) on some shopping guide sharing platforms mainly for women, and on these life sharing platforms, female users account for about 70%. Besides "smoking" and "smoking", "exploding beads", "fine branches" and "loving happiness" have also become the most popular keywords for women to discuss.

  At the same time, the Internet platform with many young users and relatively lack of supervision has also become the hardest hit area of tobacco marketing. Among the 14 monitored online platforms, the most information about tobacco advertisements and promotions was captured from Weibo, accounting for 42,834 pieces, accounting for 82.54%. On March 15th, 2019, Sina Weibo Data Center released the latest "2018 Weibo User Development Report", which showed that young users aged 18-30 accounted for 75% of users of Weibo platform. It can be seen that women and teenagers are becoming the main targets of tobacco marketing information.

  The Interim Measures for the Administration of Internet Advertising clearly stipulates that it is forbidden to use the Internet to publish tobacco advertisements. However, with the rapid development of Internet industry and the change of Internet communication mode, tobacco online marketing still exists in large numbers. It is worth mentioning that, compared with traditional advertising forms, tobacco marketing information on the Internet platform is more embedded in a soft way, which is more concealed.

  The reporter of Beiqing Daily noticed that a large number of soft information and pseudo-scientific information related to tobacco advertisements and promotions were found in this monitoring. Among them, 7766 pieces of sentimental soft text information were captured, accounting for 14.97%. These sentimental soft articles spread tobacco information, beautify smoking behavior and enhance public recognition of tobacco brands by exaggerating the relationship between tobacco and love, friendship and affection.

  At the same time, this monitoring also captured 418 pieces of tobacco-related pseudo-scientific information, spreading pseudo-scientific information contrary to science, so as to strengthen brand awareness and attract more potential customers. These hidden advertising messages will bring difficulties and challenges to the supervision work of relevant departments.

  survey

  The "planting grass" tobacco-related soft text on APP attracts a large number of female users’ attention.

  According to a survey conducted by the reporter of Beiqing Daily, there are many tobacco marketing articles in some apps that are mainly female users and were originally used for "lifestyle sharing" and "planting grass", which achieve the purpose of "advertising" through soft communication and mainly promote "cigarettes suitable for women".

  On an APP called "Little Red Book", the reporter entered the word "smoke" to search, and the page suggested that there were 95,000 "notes". The second keyword was "Ms" and the third was "female smoke". The topic recommended on this page is "E-cigarette". After clicking in, there are 2,656 notes in the topic of "E-cigarette", with a total of 4.916 million views. Search for "ladies’ cigarettes" and you can see 6848 notes. Just open one of them, and you will see that these articles are all tobacco information displayed in the form of "evaluation" and "experience report". And this kind of "planting grass" that doesn’t look like an advertisement has attracted the attention of many readers.

  For example, there is an article titled "Hard-core Young Electronic Cigarette, Rejecting Secondhand Smoke" on the home page. I thought it was to discourage smoking, but after opening it, I introduced an electronic cigarette product. Another article is entitled "Girl’s Heart | I’ve been thinking for a long time whether to buy XXX or not, so I’ll share my evaluation with you". At the beginning of the article, I wrote: "Smoking is harmful to health", and then I introduced a cigarette in more than 1,000 words, which won 4,168 likes and 698 comments, and 4,837 users collected this article. The first comment reads: "A non-smoker has carefully read every word!"

  "This soft implant is hidden, not in the traditional sense ‘ Advertising ’ But in fact, it is still for the purpose of advertising. Many publishers are behind tobacco marketing agencies. " A staff member who has been engaged in tobacco control public welfare for a long time told the reporter of Beiqing Daily, "And these lifestyles share APP, and the main target is women, and women have become the main target of tobacco online marketing."

  The reporter of Beiqing Daily learned that in 2016, China issued the Interim Measures for the Administration of Internet Advertising, which prohibited the use of the Internet to publish tobacco advertisements. Previously, Article 13 of the WHO Framework Convention on Tobacco Control stated that tobacco advertising, promotion and sponsorship were completely prohibited. The newly revised Advertising Law of People’s Republic of China (PRC) in 2015 also clearly stipulates that "it is forbidden to publish tobacco advertisements in mass media or public places, public transport and outdoors; It is forbidden to send any form of tobacco advertisements to minors. "

  respond

  Continue to monitor tobacco marketing information and deal with suspected offenders.

  The reporter of Beiqing Daily learned that this Internet tobacco marketing data monitoring was jointly carried out by the Beijing Center for Disease Control and Prevention and the Social Media Research Center of Peking University New Media Research Institute. The monitoring adopts the technology of automatic keyword recognition by web crawler, and conducts a preliminary investigation and research on the advertising and promotion release status of some tobacco enterprises on the Internet in China. The monitoring time is from January 1 to June 30, 2018, mainly from four aspects: the number of tobacco advertising and promotion information released, the characteristics and new trends of tobacco advertising and promotion information on various network platforms, the case analysis of typical online tobacco advertising and services, and the characteristics of tobacco information publishers. After three rounds of argumentation by tobacco control industry experts, legal experts, market supervision experts and network management experts, the information is classified, judged and prevention and control measures are sorted out, with a view to providing help for tobacco marketing information supervision on the Internet platform in China.

  The Beijing Center for Disease Control and Prevention said that the next step will be to conduct in-depth research from the following three aspects to provide a basis for purifying China’s Internet tobacco control environment: First, continue to monitor the Internet tobacco marketing situation, dig deep into monitoring data, collect typical cases, and publish monitoring results regularly; Second, strengthen the cooperation of relevant government departments, screen typical cases, and submit cases suspected of violating the Advertising Law to relevant departments for handling; The third is to organize experts to sort out and refute pseudo-scientific information, make full use of the Internet to strengthen tobacco control education and legal education for the public, mobilize social supervision forces, and purify the Internet environment.

  Text/Beijing Youth Daily reporter Zhang Xiaomei

The premiere of "China Salesman" shows the overseas struggle history of China technology enterprises.


1905 movie network news The film starring Ethan, mike tyson, Li Ai, steven seagal and Wang Zijian will be released on January 9th, and the film was released at a ceremony and press conference in Beijing on January 5th. Producer Liu Zhong, director and screenwriter Tan Bing, producer Zhao Jianguo and chief planner Xiang Bing attended the opening ceremony. Qiao Xiaoyang, former director of the National People’s Congress Standing Committee (NPCSC) Law Committee, Chen Haosu, honorary president of Beijing New Fourth Army Research Association, and Ye Daying, a famous director, were specially present as guests.

The film tells the story of Yan Jian (Ethan), a salesman of a communication company, who was accidentally involved in a national dispute in a communication bid of an African country. With his professional skills and the spirit of never giving up, he turned the corner again and again and brought peace back to this country.With the growing strength of China, China has appeared in many international high-end technology ports and enterprises. Surprisingly, the China Salesman, which started its creation as early as 2014, predicted the new situation of China’s high-tech industry going overseas early. In the current turbulent international competition environment, the China Salesman is more like a microscope. Through movies, it has glimpsed and captured the clues behind many major events.

Beijing New Fourth Army Veterans Choir

In the interaction with the live audience, the producer Mr. Zhao Jianguo expressed his initial intention of filming. "This film is based on real events. In order to create this film, our director and our creative team have traveled through Africa and Europe for nearly two years. Through a large number of interviews at the front line, they really learned about the enterprises and employees of our country going abroad and their bitter and glorious struggle history overseas. One by one, vivid characters and real stories deeply shocked us." Finally, under the leadership of the Beijing New Fourth Army Veterans Choir, "Ode to Heroes" and "Singing the Motherland" were sung at the scene, which made people excited and excited.

"China Salesman" is produced by Liu Zhong and La Peikang, written and directed by Tan Bing, with Zhang Biqing as the general consultant, starring Ethan, mike tyson, Annike asker Ward, Li Ai and Ke rovis Furong, and featuring steven seagal and Wang Zijian. It will be officially released in major cinemas across the country on January 9.

[Reading Our All-round Well-off Society] The spiritual power of being culturally rich and well-off in an all-round way

  Interview experts:

  Fan Zhou, Dean of the School of Cultural Industry Management of China Communication University and Dean of the Institute of Cultural Development.

  Zhang Xiaoping, a researcher at the Marxist Institute of China Academy of Social Sciences.

  Qi Shuyu, Chief Expert of Innovation Engineering at the Party School of the CPC Central Committee (National School of Administration)

  Interviewer: Economic Daily China Economic Net reporter Jiang Tianjiao Zeng Shiyang

  What role will culture play in building a well-off society in an all-round way? What practical changes have cultural construction brought to people’s lives? Material life is rich, how can we build a spiritual and cultural home that matches it? Economic Daily-China Economic Net reporter interviewed Fan Zhou, Dean of the School of Cultural Industry Management of China Communication University and Dean of the Institute of Cultural Development, Zhang Xiaoping, a researcher at the Marxist Institute of China Academy of Social Sciences, and Qi Shuyu, chief expert of innovation engineering at the Party School of the CPC Central Committee (National School of Administration).

  An important way to realize the great rejuvenation of the Chinese nation

  Reporter:What is the internal relationship between cultural construction and building a well-off society in an all-round way? What role does culture play in the process of building a well-off society?

  Fan Zhou:Cultural development is the spiritual motive force for building a well-off society in an all-round way. Specifically, the significance of cultural development in building a well-off society in an all-round way is mainly manifested in the following aspects:

  First of all, developing culture is an important way to build a well-off society in an all-round way and realize the great rejuvenation of the Chinese nation. It helps to strengthen cultural self-confidence and promote the construction of a strong socialist cultural country. The significance of cultural development in building a well-off society in an all-round way lies in improving spiritual life, enhancing spiritual strength and promoting spiritual civilization. Giving full play to the role of culture is not only the internal demand of building a well-off society in an all-round way, but also the systematic composition of regaining national cultural self-confidence and cultivating and carrying forward socialist core values.

  Secondly, cultural development to help build a well-off society in an all-round way can enhance cultural soft power and enhance international cultural influence. The enhancement of cultural power in the new era can consolidate the foundation of national cultural soft power and promote the construction of spiritual civilization. At the same time, show the unique charm of Chinese culture on the international stage.

  Finally, developing culture can meet people’s multicultural needs and promote people’s all-round development in the process of building a well-off society in an all-round way. This is the starting point and the end result of building a well-off society in an all-round way. The people’s total demand for culture is increasing, and the requirements for the quality of cultural products and services are getting higher and higher, showing a trend of individualization and diversification.

  Public cultural services have reached a new level.

  journalistDuring the 13th Five-Year Plan period, great achievements have been made in China’s cultural construction. What progress has been made in the public cultural service system? What practical changes have been brought to people’s lives?

  Fan Zhou:In recent years, China’s government-led cultural projects have made remarkable achievements. Based on the needs of public culture, the government has continuously promoted public cultural services and safeguarded citizens’ basic cultural rights. Specifically, first, the investment in public cultural undertakings has steadily increased, and the state has continuously increased its investment in public cultural undertakings and promoted the construction of public cultural service infrastructure; Second, the number of people serving public cultural services is constantly expanding, and public libraries, museums, art galleries, cultural centers and township comprehensive cultural stations are open free of charge, providing places for cultural activities; Third, important progress has been made in five public cultural service projects, such as radio and television coverage of every village and national cultural information resource sharing project, and new achievements have been made in exploring public cultural service innovation.

  At present, important progress has been made in the construction of modern public cultural service system, laws and policies in the field of public culture have been further improved, and financial guarantee for public cultural services has been further strengthened. A six-level public cultural facilities system covering urban and rural areas has been basically established, and products and services in the field of public culture are increasingly rich. Data show that there are currently 2,753 county-level libraries, 2,938 cultural centers, 33,997 township comprehensive cultural stations and 640,000 farmer’s bookstores in China. The promotion of public cultural services has made people’s access to information more diversified and cultural life more colorful.

  Reporter:Well-off is not well-off, the key depends on fellow villagers. Some people say that the backward cultural construction in poverty-stricken areas is a "short board" for building a well-off society in an all-round way. How do you think to fill the "short board"?

  Qi Shuyu:The key point of building a well-off society in poverty-stricken areas is economy, while the difficulty lies in culture. Problems such as lagging cultural concepts, lack of cultural products and boring cultural life exposed in poor areas have become the bottleneck of building a well-off society in an all-round way. Spiritual "poverty" breeds negative thoughts such as "waiting, relying on and wanting", which indirectly leads to the lack of family viability and the intergenerational transmission of poverty. These problems should be seriously solved in the construction of a well-off culture.

  At present, the cultural well-off society is facing the realistic problems of expanding the total amount, enriching varieties, optimizing the structure and strengthening the supply-side structural reform. There are still "shortcomings" in economic and social development, especially in the field of cultural undertakings, and a well-off culture still faces prominent contradictions in strengthening the foundation, supplementing the "shortcomings" and promoting balance.

  Since the 18th National Congress of the Communist Party of China, cultural departments all over the country have strengthened their cultural self-confidence, adhered to the new development concept, focused on filling the "shortcomings", improved their efficiency, vigorously promoted the standardization and equalization of basic public cultural services, enriched the supply of high-quality public cultural products, and the construction of public cultural service system has reached a new level. Focus on the "People’s Republic of China (PRC) Public Cultural Service Guarantee Law" as the basis, expand the transfer payment, accelerate the improvement of the public cultural service capacity and level in the old revolutionary base areas, ethnic areas, border areas and poverty-stricken areas, and promote the balanced and coordinated development of public cultural services throughout the country. Continue to deepen the supply-side structural reform in the cultural field, improve the transmission mechanism of cultural demand, and encourage and attract the whole society to participate in cultural creation and cultural supply. Change people’s passive acceptance into people’s independent choice, so that people can not only read books, read newspapers, listen to the radio, watch TV and watch performances, but also understand art, learn non-legacy, practice unique skills, form teams, hold performances, hold Spring Festival Evening and create brands. Change the fragmented pattern of "fragmented" and isolated islands, and form a cultural network system with interconnected facilities, resource sharing, service linkage and urban-rural integration. Actively use modern advanced technology, change the way of niche and close service, and maximize the potential of cultural development and service efficiency.

  Cultural consumption upgrading has become a new economic growth point.

  Reporter:The core of cultural construction is to meet people’s spiritual needs and people’s new expectations for a better life. With the people’s money bags bulging, the demand for cultural consumption is getting higher and higher. How do you think the cultural market will provide more spiritual and cultural food for the masses? How should cultural consumption be upgraded?

  Qi Shuyu:As material life becomes richer, consumption problems also follow. In the era of consumption upgrading, cultural consumption upgrading symbolizes the improvement and even change of the quality of life of the public, and the public expectation and market potential make it a new economic growth point.

  According to the data of the National Bureau of Statistics, in 2019, China’s per capita expenditure on education, culture and entertainment was 2,513 yuan, an increase of 12.9%, accounting for 11.7% of the per capita consumption expenditure; China’s comprehensive index of cultural consumption shows an overall upward trend, and the proportion of cultural consumption in daily consumption will increase in the future.

  To meet the growing cultural needs of the masses, efforts should be made in two aspects. On the one hand, we should create more masterpieces worthy of the times; On the other hand, efforts should be made to cultivate and develop cultural industries and create rich cultural life.

  There are many proud data in China’s cultural industry: the number of books published in the world is the first, the number of TV dramas produced and broadcast is the first, and the number of movie screens is the first. Since the 18th National Congress of the Communist Party of China, a large number of outstanding literary and artistic works have emerged in the field of literature and art in China. However, it is undeniable that there are still some phenomena in literary and artistic creation, such as quantity lacking quality, plateau lacking "peak". In the next step, we need to prosper the creation and production of culture and art, optimize the structure and supply mode of cultural products, improve the cultural facilities system adapted to modern society, vigorously promote universal reading, universal art popularization, universal inheritance of excellent traditional culture, universal fitness, universal popularization of law and universal popularization of science, and guide people to consciously pursue a rich and healthy spiritual life.

  In terms of developing cultural industries, in recent years, China has adopted the "internet plus" strategy to transform and upgrade traditional industries, accelerate the development of emerging industries such as mobile multimedia, network audio-visual, digital publishing, animation games, 3D and image maximum, and promote the vigorous development of Internet services, games and entertainment industries.

  There is still more room for development of a well-off culture.

  Reporter:What aspects should we focus on in building a spiritual and cultural home that matches the material living standard?

  Zhang Xiaoping:To meet the people’s new expectations for a better life, we must provide rich spiritual food. There is still more room for development and promotion of a well-off culture.

  First of all, promote the coordinated development of urban and rural public culture and change the unbalanced situation of urban and rural cultural development. In recent years, through the development of cultural projects for the benefit of the people, rural residents have enjoyed the same rich and high-quality digital public cultural products and services as urban residents, and promoted the coordinated development of public culture between urban and rural areas.

  Secondly, to realize the organic integration of cultural public welfare and marketability, so that the social benefits of public cultural services and the economic benefits of cultural industrialization can be coordinated. In recent years, many cultural consumption measures have improved the convenience of cultural consumption, improved the market environment, upgraded and expanded public cultural services for public welfare, and made market-oriented cultural products more colorful.

  Third, highlight the organic combination of hard power of science and technology and soft power of culture. Promote the integration of excellent traditional cultural content, socialist core values and modern technology forms, open a new era of digital public culture based on technologies such as 5G, ultra-high definition and artificial intelligence, and change the imbalance between hard power and soft power in China in recent years. To promote the construction of public digital culture, local governments should speed up the construction of public cultural information centers, improve supporting electronic facilities, and especially ensure the full coverage of rural digital cultural services.

  Fourth, the national image and the citizen image are shaped in an interactive and two-way way. Only by improving the cultural quality of the whole people can we show the image of a civilized country. The state vigorously implements the project of benefiting the people by culture, aiming at improving the moral quality and cultural accomplishment of the whole people, so that the people can enjoy a cultural feast with better quality and higher level, thus enriching their own cultural self-cultivation, realizing the interactive and two-way shaping of the national image and the citizen image, and creating a friendly, mutual-help, positive and healthy civilized social atmosphere.

  In a word, a well-off culture is of great significance for enhancing the country’s cultural soft power, displaying the image of a big country’s civilization, casting a solid sense of the Chinese nation’s community, rallying the recognition of core values and shaping a good citizen image, and also laying a profound cultural foundation for realizing the goal of the second century.