There are 95,000 soft articles in the "Little Red Book" "APP.

  Although the state explicitly prohibits it, there are still a large number of tobacco advertisements on the Internet and they are more hidden. Yesterday, Beijing CDC released the monitoring results of Internet impact data in China in 2018. The Internet platform with many young users and relatively lack of supervision has become the hardest hit area of tobacco marketing. In addition, in some lifestyle sharing apps with the slogan of "discovering a better life", there are also a lot of tobacco marketing information for women. According to a survey conducted by Beijing Youth Daily reporter, there are more than 90,000 pieces of marketing information related to "cigarettes" only on the "Little Red Book" APP, and most of these information are developed in the form of "evaluation" and "planting grass", which has attracted a lot of readers’ attention.

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  Nearly 15% of the Internet tobacco advertisements are flooding, playing a "feeling card"

  According to the "Monitoring Report on Internet Tobacco Marketing Data in 2018" issued by the Municipal Center for Disease Control and Prevention, from January to June 2018, a total of 51,892 pieces of information related to tobacco advertisements and promotions, 7,289 pieces of tobacco news and 47,304 pieces of discussion by smokers were captured. Among the information related to tobacco advertising and promotion, tobacco agents have the most sales information, accounting for 39,507, accounting for 76.13%; 1959 pieces of tobacco purchasing sales information, accounting for 3.78%; 1977 tobacco advertising messages, accounting for 3.81%; There are 265 pieces of tobacco sponsorship information, accounting for 0.51% of the total.

  Zeng Xiaoyu, deputy director of Beijing CDC, said that at present, men are still the main consumers of cigarettes in China, but on the Internet platform, women and teenagers are becoming the main targets of tobacco marketing information. The monitoring found that there are a lot of tobacco marketing information (2051 articles) on some shopping guide sharing platforms mainly for women, and on these life sharing platforms, female users account for about 70%. Besides "smoking" and "smoking", "exploding beads", "fine branches" and "loving happiness" have also become the most popular keywords for women to discuss.

  At the same time, the Internet platform with many young users and relatively lack of supervision has also become the hardest hit area of tobacco marketing. Among the 14 monitored online platforms, the most information about tobacco advertisements and promotions was captured from Weibo, accounting for 42,834 pieces, accounting for 82.54%. On March 15th, 2019, Sina Weibo Data Center released the latest "2018 Weibo User Development Report", which showed that young users aged 18-30 accounted for 75% of users of Weibo platform. It can be seen that women and teenagers are becoming the main targets of tobacco marketing information.

  The Interim Measures for the Administration of Internet Advertising clearly stipulates that it is forbidden to use the Internet to publish tobacco advertisements. However, with the rapid development of Internet industry and the change of Internet communication mode, tobacco online marketing still exists in large numbers. It is worth mentioning that, compared with traditional advertising forms, tobacco marketing information on the Internet platform is more embedded in a soft way, which is more concealed.

  The reporter of Beiqing Daily noticed that a large number of soft information and pseudo-scientific information related to tobacco advertisements and promotions were found in this monitoring. Among them, 7766 pieces of sentimental soft text information were captured, accounting for 14.97%. These sentimental soft articles spread tobacco information, beautify smoking behavior and enhance public recognition of tobacco brands by exaggerating the relationship between tobacco and love, friendship and affection.

  At the same time, this monitoring also captured 418 pieces of tobacco-related pseudo-scientific information, spreading pseudo-scientific information contrary to science, so as to strengthen brand awareness and attract more potential customers. These hidden advertising messages will bring difficulties and challenges to the supervision work of relevant departments.

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  The "planting grass" tobacco-related soft text on APP attracts a large number of female users’ attention.

  According to a survey conducted by the reporter of Beiqing Daily, there are many tobacco marketing articles in some apps that are mainly female users and were originally used for "lifestyle sharing" and "planting grass", which achieve the purpose of "advertising" through soft communication and mainly promote "cigarettes suitable for women".

  On an APP called "Little Red Book", the reporter entered the word "smoke" to search, and the page suggested that there were 95,000 "notes". The second keyword was "Ms" and the third was "female smoke". The topic recommended on this page is "E-cigarette". After clicking in, there are 2,656 notes in the topic of "E-cigarette", with a total of 4.916 million views. Search for "ladies’ cigarettes" and you can see 6848 notes. Just open one of them, and you will see that these articles are all tobacco information displayed in the form of "evaluation" and "experience report". And this kind of "planting grass" that doesn’t look like an advertisement has attracted the attention of many readers.

  For example, there is an article titled "Hard-core Young Electronic Cigarette, Rejecting Secondhand Smoke" on the home page. I thought it was to discourage smoking, but after opening it, I introduced an electronic cigarette product. Another article is entitled "Girl’s Heart | I’ve been thinking for a long time whether to buy XXX or not, so I’ll share my evaluation with you". At the beginning of the article, I wrote: "Smoking is harmful to health", and then I introduced a cigarette in more than 1,000 words, which won 4,168 likes and 698 comments, and 4,837 users collected this article. The first comment reads: "A non-smoker has carefully read every word!"

  "This soft implant is hidden, not in the traditional sense ‘ Advertising ’ But in fact, it is still for the purpose of advertising. Many publishers are behind tobacco marketing agencies. " A staff member who has been engaged in tobacco control public welfare for a long time told the reporter of Beiqing Daily, "And these lifestyles share APP, and the main target is women, and women have become the main target of tobacco online marketing."

  The reporter of Beiqing Daily learned that in 2016, China issued the Interim Measures for the Administration of Internet Advertising, which prohibited the use of the Internet to publish tobacco advertisements. Previously, Article 13 of the WHO Framework Convention on Tobacco Control stated that tobacco advertising, promotion and sponsorship were completely prohibited. The newly revised Advertising Law of People’s Republic of China (PRC) in 2015 also clearly stipulates that "it is forbidden to publish tobacco advertisements in mass media or public places, public transport and outdoors; It is forbidden to send any form of tobacco advertisements to minors. "

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  Continue to monitor tobacco marketing information and deal with suspected offenders.

  The reporter of Beiqing Daily learned that this Internet tobacco marketing data monitoring was jointly carried out by the Beijing Center for Disease Control and Prevention and the Social Media Research Center of Peking University New Media Research Institute. The monitoring adopts the technology of automatic keyword recognition by web crawler, and conducts a preliminary investigation and research on the advertising and promotion release status of some tobacco enterprises on the Internet in China. The monitoring time is from January 1 to June 30, 2018, mainly from four aspects: the number of tobacco advertising and promotion information released, the characteristics and new trends of tobacco advertising and promotion information on various network platforms, the case analysis of typical online tobacco advertising and services, and the characteristics of tobacco information publishers. After three rounds of argumentation by tobacco control industry experts, legal experts, market supervision experts and network management experts, the information is classified, judged and prevention and control measures are sorted out, with a view to providing help for tobacco marketing information supervision on the Internet platform in China.

  The Beijing Center for Disease Control and Prevention said that the next step will be to conduct in-depth research from the following three aspects to provide a basis for purifying China’s Internet tobacco control environment: First, continue to monitor the Internet tobacco marketing situation, dig deep into monitoring data, collect typical cases, and publish monitoring results regularly; Second, strengthen the cooperation of relevant government departments, screen typical cases, and submit cases suspected of violating the Advertising Law to relevant departments for handling; The third is to organize experts to sort out and refute pseudo-scientific information, make full use of the Internet to strengthen tobacco control education and legal education for the public, mobilize social supervision forces, and purify the Internet environment.

  Text/Beijing Youth Daily reporter Zhang Xiaomei

The live webcast of minors refreshes the three views of "the youngest second-born mother in the whole network" with amazing hits.

  CCTV News:In recent years,Short videos and live broadcast platforms are constantly exposed to vulgarity, pornography, fraud and other chaos.After long-term observation, the reporter found thatThere is also a chaotic circle of communication between children and adolescents hidden in these platforms. Love, pregnancy and childbirth … … These taboos for minors in real life are easily broken.. Many of these behaviors not only ignore ethics, but even touch the bottom line of the law. The large number of participants and the low age are far beyond people’s imagination.

  Someone is basking in their lovely little children. You are wrong. These two children already have their own children.This mother is not yet 16 years old.. We can see that the wall is covered with awards. Perhaps, this sweet little girl is helping her parents take care of her younger brother. You are wrong again. This is also a 16-year-old mother. The certificate is hers, and so is the child. The little girl in the video and the boy behind her are really brothers and sisters.The girl wrote on the cover of the video: Brother and sister who are nine years apart, you just went to kindergarten, but I am already a parent. She was 15 and a half years old, and she was only 14 when she was pregnant.

  These are not extreme cases. On some short video platforms, there are tens of thousands of similar videos.Although China’s Marriage Law clearly stipulates that marriage is not protected by law if it does not reach the legal marriage age of 22 for men and 20 for women. But in this social circle, young children not only don’t need to hide, but can become the capital to show off and bring more attention to themselves.

  The 17-year-old girl has two children and 50,000 fans, and her works often make official hits. On the cover of every video, she will take pains to emphasize that she has many babies and is early to be a mother. Facts have proved that "14-year-old puppy love gave birth to a son" and "the youngest second-born mother in the whole network" have 300,000 to 400,000 broadcasts.

  The reporter found that,Most of these underage mothers live in rural areas or small towns, and drop out of school early to have children, often in marriage. They are narrow in social contact, monotonous in life and eager for attention.When it is found that on such a hot video platform, it can be noticed by strengthening the attributes of young mothers.They set off a wave of striving to be "the youngest mother in the whole network" and "the youngest mother in the whole village". A 15-year-old mother changed her name to "having her own cuteness at the age of 14" and was proud of it. So far, the reporter has found out hundreds of underage pregnant women, underage mothers and underage second-child mothers on platforms such as Aauto Quicker and volcano videos.

  The platform is enthusiastic about early pregnancy. online celebrity broadcasts elopement and seeks friends

  The phenomenon of early marriage and early childbearing has always existed in rural areas in many parts of China, and short video platforms have made it appear in front of the public. The reporter’s investigation found that,The short video platform is by no means innocent. The platform it provides has seriously affected children and played a very bad role.

  Aauto Quicker and online celebrity mostly fall in love with early pregnancy.

  Yang Qingning, a 19-year-old girl, is one of the most popular online celebrity in Aauto Quicker. She gave birth to a child at the age of 18, and her father, Wang Lele, have a total of 45 million fans in Aauto Quicker. A live broadcast of drying the child can receive 2.8 million likes, which is of great influence.After Yang Qingning became pregnant, several 17-and 8-year-old online celebrity also rushed to announce her pregnancy, and early pregnancy became a fashion.

  In the short video platform, there is also a fashion, which is to show love in school uniforms. This video, which has been played for 300,000 times, shows their feelings: from school uniforms to wedding dresses, everyone envies love.

  Official selection of pregnant elopement videos after 00 is popular.

  This is a couple born after 00 from the countryside. Today, it is the 65th day of their live elopement. Their accounts have not been restricted and sealed up. On the contrary, the videos of the two people showing their intimacy have often become the official push hotspots, each with tens of thousands to hundreds of thousands of broadcasts.This post-00 girl has only more than 1,000 fans, not counting online celebrity. However, as long as she tells the story of being pregnant for four months but afraid to tell her parents, the video will become an official hit and be played tens of thousands or even hundreds of thousands of times.

  The lower limit of "little brother looking for a wife" is as low as thirteen years old and one meter three.

  "I want to find a little princess over the age of 13 to be my wife." "I want to find a younger sister who is over thirteen to love her." I am thirteen. I am 14. I am twelve. More than 3,000 girls responded positively. The most popular way to make friends is to leave a message under online celebrity’s video. Looking for a girlfriend, aged 12 to 14, looking for a male girlfriend aged 12 to 15, and looking for a silly girl aged 13 to 15.These beautiful middle school boys,As soon as I ask for a younger sister below grade five, I can receive 20,000 to 30,000 replies. In a large number of dating videos released by them, they even suggested that as long as they are 1.3 meters tall, they are qualified to be their girlfriends.

  The protection mechanism of minors should be innovated.

  Nowadays, minors are a generation growing up together with the Internet, and they have more needs and habits in participating in the Internet. It is unrealistic to keep them away from the internet. How to establish a brand-new protection mechanism for minors is a problem facing the whole society.

  The reporter found the driving force behind many underage mothers, which is the intelligent recommendation function of the platform.. On the 17-year-old mother’s homepage, click on this little triangle.A column "People you may be interested in" will appear. Click one at random and an 18-year-old mother appears. Click on the recommendation on her homepage and find another little mother. The system continuously recommends friends to reporters, including this "little mommy in 2004". She wrote: 13-year-old pregnant mother. Experienced sisters taught me how to have children, afraid of pain. The platform not only didn’t find it, but also recommended relevant content to other users.

  Tian Feng, deputy director of the Youth and Social Issues Office of China Academy of Social Sciences.: "If teenagers see bad videos for the first time, they will continue to push them, which will have a very negative impact on teenagers and feel that the world around them is like this. He feels that this abnormal or illegal behavior is normal. "

  According to China’s Criminal Law, having sex with a girl under the age of 14, whether voluntary or not, is regarded as rape.

  Ji Jianming, a lawyer of Beijing Jianhao Law Firm, said: "If a man is under the age of 14, he does not have to bear criminal responsibility. At the age of 14, you should bear criminal responsibility. The website should immediately remove the video and keep the evidence and hand it over to the police for investigation. If there is no dissemination of obscene content, then the website is not criminally responsible. "

  Together with the Youth and Social Problems Office of China Academy of Social Sciences, we conducted a questionnaire survey among 513 parents and 518 adolescent students in a small county.As for the bottom line of short video and live broadcast, there are obvious differences between the two sides, and only a consensus has been reached on "no swearing". Parents hate puppy love, makeup and games. Children think: as long as you don’t break the law and don’t delay your study. Experts say that to resist the invasion of negative information, parents should first avoid "stealing the bell" management and establish a family support system.

  Judy, a researcher at the Youth and Social Issues Office of China Academy of Social Sciences.: "The Internet age poses new challenges to parents. While enjoying the inclusiveness and openness of this information, we can help children establish the norms and boundaries of Internet behavior by setting an example."

More than 20 provinces should pay attention to these new changes when registering for the 2023 college entrance examination!

  BEIJING, Beijing, November 3 (Reporter Yuan Xiuyue) Recently, more than 20 provinces have successively started the registration of the 2023 college entrance examination, and the recruitment regulations for arts and sports in various provinces have also been announced. What are the new changes and regulations in the college entrance examination policy in 2023?

  More than 20 provinces started the registration of the 2023 college entrance examination.

  The reporter noted that since the middle and late October, all localities have successively started the registration of the 2023 college entrance examination. As of November 2, online registration in Fujian, Sichuan, Shanghai, Anhui and other places has ended, and college entrance examination registration in Beijing, Chongqing, Tianjin, Guangxi, Gansu and other places is in progress. Online registration for the 2023 college entrance examination in most provinces will end this month.

  The registration process of college entrance examination published in many places generally includes the preliminary examination of registration qualification, online declaration, on-site confirmation, online payment and other links, and candidates need to complete the registration procedures within the specified time. For candidates who have not registered for the college entrance examination, Shanghai, Jiangxi, Sichuan, Guangxi and other places will organize supplementary registration. Guangxi also mentioned that candidates who missed the official registration time due to special circumstances such as epidemic isolation can apply for re-registration. However, Tianjin, Inner Mongolia, Hebei, Hubei and other places have made it clear that no supplementary registration will be arranged after the deadline.

  At present, affected by the spread of epidemics in many places, some provinces have also adopted online and offline combination and agent registration. For example, Anhui issued a reminder that candidates who are unable to return to the college entrance examination on time due to the epidemic situation can be entrusted by the admissions examination institution where the candidates are enrolled to handle the registration procedures on their behalf.

  From 2023, these candidates no longer have the qualifications for the three special programs.

  In 2012, China began to implement special enrollment plans for rural and poverty-stricken areas, including national special plans, university special plans and local special plans. The subordinate universities and provincial key universities put special enrollment indicators for students in poverty-stricken areas and rural areas.

  In this regard, there are also relevant registration regulations in various places. For example, Gansu mentioned that such candidates must return to the county (city, district) where their household registration is located, and the household registration, student status and actual place of study of candidates for national and university programs shall implement the "three unifications" policy in the same county (city, district) in the region. Yunnan also requires in the application notice that candidates who apply for national special, local special and college special qualifications must ensure that their household registration, student status, registration and actual place of study are in the same county (city, district) in the implementation area.

  In addition, according to the relevant regulations of the Ministry of Education, starting from the college entrance examination in 2023, candidates who abandoned their admission qualifications or dropped out of school after being admitted to national special programs, university special programs and local special programs in previous years no longer have the qualifications for the above three special programs.

  Special types of enrollment welcome new changes

  For a long time, special types of enrollment such as art and sports have attracted much attention. In recent years, there have been many new changes in special types of enrollment in colleges and universities.

  In 2021, the General Office of the Ministry of Education issued the "Notice on Doing a Good Job in Some Special Types of Enrollment in Ordinary Colleges and Universities in 2022", requiring colleges and universities to further reduce the professional scope of art school examinations and gradually improve the requirements for admission of cultural courses.

  According to the regulations of the Ministry of Education, from 2024 onwards, high-level art troupes in colleges and universities will no longer be selected from the enrollment process of colleges and universities, but will be selected and trained by relevant colleges and universities from the students. In other words, the college entrance examination in 2023 will be the last year for high-level art troupes in colleges and universities to be selected from the enrollment process in colleges and universities.

  In 2021, the Ministry of Education and the State Sports General Administration also issued "Guiding Opinions on Further Improving and Standardizing the Examination Enrollment of High-level Sports Teams in Colleges and Universities", requiring that from 2024, all the cultural examination scores of candidates of high-level sports teams will use the national unified college entrance examination results. Professional tests are all included in the national unified examination, which is organized and implemented by the State Sports General Administration, and colleges and universities no longer organize relevant school examinations.

  Among them, the "world-class university building university" that recruits high-level sports teams must meet the minimum control score of undergraduate admission in the source province; Other colleges and universities require candidates’ college entrance examination scores to reach 80% of the minimum control score for undergraduate admission in the province of origin.

  Strictly guard against "college entrance examination immigrants"

  Maintaining fairness and justice has always been the top priority of the college entrance examination. In this regard, various policies and measures have been introduced in various places to prevent "college entrance examination immigrants", favoritism and fraud.

  For example, Tianjin requires that candidates who violate the rules such as hanging up their school status and being absent from school will be resolutely retired. Inner Mongolia, on the other hand, requested in the notice of application that the household registration of candidates who have changed for less than three years and whose household registration has moved from outside the region and is suspected of "college entrance examination immigration" should be reviewed emphatically.

  In addition, Inner Mongolia also requires that candidates who provide false personal information, obtain registration qualifications with false registration materials, do not meet the registration conditions but complete formal registration and verification, such as "college entrance examination immigrants", should be disqualified from registration and examination, those who are verified after the examination should be disqualified from the college entrance examination, those who are verified after admission should be disqualified from admission, and those who have already enrolled should be disqualified from taking part in various national education examinations for 1-3 years, depending on the seriousness of the case.