Jiangsu Tongjiang reaches the sea and is endowed with unique water transport resources. The total length of railways built in the province has exceeded 4,500 kilometers, and the comprehensive three-dimensional transportation network has been improved day by day. Both railways and waterways have the characteristics of large capacity, low cost, green and low carbon. In recent years, focusing on building a transportation pattern of "iron is suitable for iron, water is suitable for water, and public is suitable for public", Jiangsu has continuously promoted the adjustment of transportation structure, developed multimodal transport, improved comprehensive transportation efficiency, and reduced social logistics costs. Hot metal combined transport is an important type of multimodal transport. According to the latest statistics, in 2023, the province’s waterway and railway freight volume totaled 1.26 billion tons, a year-on-year increase of 6.5%. The container multimodal transport volume and inland container transport volume were 2.32 million and 1.455 million TEUs, up by 15.2% and 19.9% year-on-year. The volume of "iron-water combined transport" has been rising all the way.

Convenient and efficient, the railway reaches the port and is connected with a huge ship.

Recently, a sea-rail intermodal train loaded with photovoltaic modules blew its whistle from Yancheng North Railway Freight Yard, headed for Shanghai Port, and then transferred to Europe by sea.

"The’ Yancheng North-Shanghai Port’ sea-rail intermodal train runs regularly every Tuesday, Thursday and Saturday. When the goods exported by enterprises get on the train, it is equivalent to arriving at Shanghai Port, which is fast and efficient. This train can reduce the logistics cost of 1000 yuan for enterprises." Xi Peng, deputy general manager of Xinchang Company of Provincial Railway Group, said that in the freight volume of Yancheng North Freight Yard last year, the sea-rail combined transport volume accounted for more than 90% of the total shipments. Up to now, the company has opened more than 10 sea-rail combined transport lines, including Hai ‘an-Luchao Port, Yuanbei-Beilun Port and Wuxi West-Guangzhou International Port. A total of 51,775 vehicles, accounting for 1,400,143.2 tons, were delivered by sea-rail combined transport, with the number of vehicles delivered increasing by 78% and the tonnage increasing by 79% year-on-year. The opening of these classes has greatly boosted the local economic extroversion.

In 2023, Changzhou’s sea-rail combined transport operation was in good condition. In the first 10 months, 65,166 TEUs of heavy containers were delivered, a year-on-year increase of 33.7%, and the annual plan of 60,000 TEUs was completed ahead of schedule.

"In 2018 and 2019, Changzhou-Ningbo Port and Changzhou-Shanghai Port sea-rail intermodal trains were opened one after another. The sea-rail intermodal trains have developed from the initial one train per week to the current 17 trains per week, and the delivery volume has also increased from the original 12,000 TEUs per year to 77,000 TEUs in 2023, saving transportation costs for enterprises by over 100 million yuan." Shi Zelin, General Transportation Department of Changzhou Municipal Transportation Bureau, introduced that since 2020, the Changzhou-Shanghai Port sea-rail train has become the train line with the largest volume and the most stable operation among all the sea-rail trains in Shanghai Port, and was awarded the "Shanghai Port Sea-rail Intermodal Transport Demonstration Base" by Shanghai Port.

On January 12, Lianyungang Port Terminal. Looking around, the container yard is very spectacular. The railway leading to the port is connected with a huge ship, and the efficient hot metal combined transport system sends containers to their destinations between the sea and the sky.

"In 2023, Lianyungang completed a total of 854,012 TEUs of container hot metal combined transport, an increase of 8.1% year-on-year." Xu Yue, director of the container train in the container division of Lianyungang Port Holding Group, said that since last year, Lianyungang Port has accelerated its integration into the integrated development of the Yangtze River Delta, and provided competitive "one-price" products for the majority of enterprises in the central and western regions, gradually achieving the goal of combined transportation of hot metal and water.

"Relying on the seamless connection between the Yaohuamen Station of China Railway and Nanjing longtan port Railway, the company has launched three excellent multimodal transport lines, including Nanjing-Shanghai and Huainan-Nanjing, which have realized the fixed-point, fixed-line, fixed-train, timed, priced and scheduled operation of intermodal transport lines, ensured the stability and timeliness of logistics transport channels, and actively served key enterprises in Nanjing and surrounding areas, such as Nanjing LG, Chuzhou Jingke Photovoltaic and Longji Photovoltaic." Shi Qingsong, general manager of Nanjing Shenghai Multimodal Transport Co., Ltd., introduced that in 2023, Nanjing Port completed 156,800 TEUs of container multimodal transport, up 49.8% year-on-year, maintaining the number one inland port, and achieving remarkable results in reducing comprehensive logistics costs and carbon reduction targets of enterprises.

Nanjing Longtan port hot metal combined transport site. Photo by Zhang Yue

Rich in goods, think what the enterprise wants and what the enterprise wants.

In 2019, Changzhou established a professional sea-rail combined transport company, which was guided by the supply chain thinking, thought about what enterprises thought and what enterprises were anxious about, standardized various modes of transport and set reasonable transport prices.

"At the beginning of the operation of the sea-rail intermodal train, the supply of goods included diesel engines, syringes, cables, tractor accessories, intelligent sensing equipment, pharmaceutical products, traffic track accessories and other traditional advantageous industrial products in Changzhou." Shi Zelin said that in recent years, with the construction of Changzhou’s new energy capital, the transportation volume of products in the new energy industry has risen sharply, and the sea-rail combined transport has been continuously adjusted. In February 2023, the first sea-rail combined transport train for new energy vehicles was opened. Last year, more than 17,000 vehicles were sent, which became an important channel for the export of new energy vehicles in Changzhou.

Photovoltaic industry is another business card of Changzhou’s new energy industry. In the Science and Technology Warehouse of Trina Solar Changzhou Base, boxes of finished photovoltaic modules are waiting to be loaded and sent to all parts of the world. As the main chain enterprise of photovoltaic industry, Trina Solar’s sales area has expanded to more than 150 countries and regions around the world, and the shipment volume has increased by more than 10 times compared with 10 years ago. The stable delivery channel is the lifeline to ensure the development of enterprises.

"Highway transportation is basically about 300 kilometers. For transportation over 300 kilometers, we will use multimodal transportation, such as railway and waterway connection, which makes the transportation capacity more flexible and abundant, and the transportation cost is reduced by about 10%." Su Huizhong, head of Trina Solar’s global logistics, said that the sea-rail intermodal trains actively connect with photovoltaic enterprises and provide stable delivery channels for enterprises by expanding transportation capacity. At present, single photovoltaic products have exceeded 10% of the total transportation volume.

Yan Peng introduced that in order to better meet the strong transportation demand of photovoltaic enterprises, on the basis of the normal operation of photovoltaic trains such as Yancheng North-Karamay North and Yancheng North-Golmud, a number of photovoltaic trains such as Yangzhou North-Jinta, Yangzhou North-Jiuquan and Taizhou West-Baotou West were successively added. The company promoted the implementation of the "more active and closer" "sinking" service measures, sent employees to take root in the front line, helped the transportation of photovoltaic modules to continue to increase, and ensured the stable delivery of photovoltaic modules. Last year, the company sent a total of 12,837 vehicles and 367,938.68 tons of photoelectric plates, an increase of 11,994 vehicles and 344,369.98 tons respectively.

"The goods of Lianyungang Port’s hot metal combined transport mainly include Xuzhou construction machinery parts, tires, Henan pebbles, Hefei white goods, cassava starch in Southeast Asia, and tiles in South China." Xu Yue analyzed the rapid growth of freight volume since last year, saying that the first reason is to set up 11 overseas container office outlets and Henan marketing centers at important nodes such as Sulu, Henan, Anhui, etc., focusing on "connecting goods and transportation" and the hinterland market along the Longhai, and newly opening trains from Pangu Temple to Lianyungang, Hefei to Lianyungang and Lianyungang to Zhengzhou and Xinxiang westbound to help the goods in the central and western regions go to sea in an all-round way. The second is to pilot the business process of "multimodal transport+direct loading in Hong Kong" in Lianxu, and quickly realize the high-quality development of the train operation of Xulianhai railway combined transport. Third, actively integrate into the construction of "Lianhuaixu" combined hub, cooperate with Xuzhou dry port to operate the digital platform of multimodal transport, and jointly develop market supply.

Lianyungang port. Image source: vision china

"Thanks to the rapid development of export-oriented economy in Nanjing and its surrounding metropolitan areas, there is a strong demand for logistics products exported to Europe and the United States. With key enterprises such as LG Electric, Jingke Photovoltaic, Longji Photovoltaic and Jiangsu Sumeida as representatives, the main foreign trade export products include washing machines, refrigerators, solar module, monitors, auto parts, furniture and daily necessities, which provide excellent basic conditions for the operation of sea-rail trains along the Yangtze River." Shi Qingsong said that by continuously strengthening the efficient serial port and railway, the company provides "one-stop" service to foreign trade enterprises within the radiation range of Nanjing metropolitan area, and the supply of goods is still increasing.

Optimize the passage, break through the blocking point and build the hub adjustment structure

With the continuous construction and improvement of Jiangsu high-speed rail network, the freight capacity of trunk railways such as Beijing-Shanghai, Longhai, Xinchang and Ningwu has been effectively released, and more than 110 multimodal transport demonstration lines and 24 China-Europe train lines have been expanded, supporting the growth rate of railway freight volume.

Pei Jianping, deputy chief planner of Huashe Design Group, said that although railway freight has developed rapidly in recent years, the backbone role of railway freight in Jiangsu’s comprehensive transportation system has not been fully exerted, and the railway freight volume and turnover are only about 3%; The railway transportation of bulk materials such as mining construction, bulk groceries, oil, natural gas and products is also less than 6%. In short, Jiangsu’s freight structure still has a lot of room for optimization and adjustment, and the freight volume of railway and water transport needs to be further accelerated.

Nanjing longtan port Image Source: vision china

"Under the current background, around the deployment of the Implementation Plan for Promoting High-quality Development of Iron-water Intermodal Transport in Jiangsu Province (2023-2025), to further enhance the railway freight volume and promote the development of iron-water intermodal transport, it is necessary to speed up the improvement of the’ three vertical and three horizontal’ railway freight passages, especially the construction of railway passages behind the port." Pei Jianping believes that in view of the bottleneck problems such as saturated transportation capacity of railway freight corridors in our province, low standards of some lines, and insufficient cross-river freight capacity, we can speed up the improvement of the functions of coastal freight corridors by expanding the capacity of new lines and opening the freight functions of green salt and salt. Through the construction of high-speed railway along the river in the north and the expansion and transformation of Ningwu, the westward radiation capacity of the channel along the river will be accelerated. Relying on the capacity building of freight channels and inland terminals, we will focus on building hot metal combined transport channels along the new Eurasian continental bridge, along the river and along the coast.

At the same time, it is particularly critical to smooth the "last mile" of railway transportation. According to the survey, at present, the coverage rate of special railway lines in the whole province is insufficient and the utilization level is not high, which is about 55%. The railway entry rate of 20 key port areas along the Yangtze River and the coast is only 40%. "It is necessary to focus on resource-rich areas, major ports and logistics parks, speed up the construction of railway special branch lines, form a modern railway collection and distribution system with effective connection of trunk and branch lines and multimodal and efficient intermodal transport, and realize full coverage of railway special lines in key port areas along the Yangtze River." Yan Jianping said.

At present, there are eight special railway branches under construction in the province. According to the plan, the special railway line of Lianyungang Economic Development Zone Processing and Assembly Park, Binhai Port Railway Line and Canal Suqian Port Railway Line will be built this year.

Zhao Guobin, general manager of Nantong Yanglu Railway Company, said that Yanglu Railway is a key project for the construction of a new international first-class port in tongzhou bay, connecting four ports and connecting with Ningqi and Haiyang Railway. It is a special railway line integrating the combined transport of iron, sea and molten iron. Since the first bid section was officially put into operation last year, it has mainly transported coal for Zhongtian Iron and Steel, and now it has transported 37 trains, totaling 73,000 tons. The future prospect of Yanglu Railway can be expected.

"Synchronization should further improve the multimodal transport hub system and improve the service level of freight nodes." Pei Jianping said that while further improving the functions of existing multimodal transport freight hubs such as Nanjing longtan port, Suzhou International Railway Logistics Center and Lianyungang SCO International Logistics Park, it is necessary to accelerate the construction of a number of multimodal transport freight hubs such as Xuzhou land port Logistics Base, Lujiabang Freight Yard and Xinyi Public Railway Logistics Base. Make full use of Jiangsu’s "six vertical and six horizontal" high-speed rail network resources, study the layout of high-speed rail logistics nodes and air-rail intermodal hubs, and build an efficient and convenient high-speed rail logistics channel with internal communication and external communication. In addition, it is necessary to enrich the connotation of China-Europe trains and expand the radiation range of trains; We should actively innovate the freight mode and improve the efficiency of intermodal service.

Xi Peng said that the company is actively docking local logistics development planning, accelerating the expansion and transformation of key freight yards such as Taizhou West and Yancheng North, promoting the integrated development of modern railway parks, logistics parks and industrial parks, and comprehensively improving freight capacity and logistics service level. At present, relevant strategic cooperation framework agreements and project agent construction agreements have been signed with Yancheng City and Taizhou City to promote the implementation of the capacity expansion and reconstruction project of the railway freight yard in Yancheng North and Taizhou West Station, and jointly build a regional railway logistics park.

Xu Yue introduced that this year, it is planned to promote the inclusion of classes in Xuzhou and Zhengzhou, develop classes in important nodes such as Hefei, speed up the construction of empty container centers in Xuzhou and other regions, promote the pre-positioning of empty containers and the establishment of container return points by shipping companies, and carry out domestic trade business in combination with the "one-single system", and strive to complete 850,000 TEUs by sea-rail combined transport and 25,000 TEUs by water tank loading and unloading.

"Around the sea-rail combined transport, Changzhou will continue to exert its efforts on the development of" one single system "and" one box ",promote platform construction, break through information barriers, form a high-energy logistics hub network, and let resource elements gather in Changzhou on their own initiative. Accelerate the construction of the empty container circulation center to make the import and export logistics and transportation channels smoother. " Shi Zelin said.

Xinhua Daily Meeting Point reporter Mei Jianfei Tian Mochi made a wish

Last week, China Business News published the 2016 Star Business Value List, including many sports stars such as Ning Zetao. However, this list only lists the commercial value of sports stars, and does not give the prices of their commercial endorsements, activities and reality shows. This article reveals the commercial prices of many big-name sports stars exclusively for you.

Fu Yuanhui is not as expensive as you think.

The most popular sports star in Rio Olympic Games is Fu Yuanhui. Fu Yuanhui’s performance is not outstanding, only won a bronze medal. However, in an interview with CCTV, her frank and lovely words and deeds suddenly exploded on the Internet. "The Wild Girl" instantly exploded the circle of friends and Weibo.

She is a online celebrity born of the times, not recognized by the public because of her achievements or face value. She shot to fame in a rocket, but it was not a flash in the pan. Before the end of the Olympic Games, she conducted a live webcast on the live broadcast platform, which further promoted her popularity. Even foreign media reported this moving emoticon pack, and many foreign athletes asked her to take a group photo. Even she was surprised and thought that she had enjoyed the treatment of an Olympic champion.

It’s been almost half a year since the Olympic Games, and she is still a red man in the eyes of the public, and has also become the object of chasing by businesses. Reality shows, business endorsements, and business activities are pouring in.

Fu Yuanhui’s father acted as her agent more often, publicly saying that Fu Yuanhui had rejected tens of millions of business endorsements. I don’t think father fu is talking nonsense. It is an important reason that the Fu family is not so short of money, and they look at money lightly. In addition, rejecting this tens of millions of endorsements may also be related to the image and reputation of the business.

Fu Yuanhui is not out of touch, and the commercial price is not too high. She once participated in the recording of two programs of "King of Cross-border Comedy" on Beijing TV, which will add up to at least one million. In addition, there are other TV programs that I hope to invite Fu Yuanhui to participate in, and also offer her a million-level appearance fee.

Fu dad thought the price was acceptable, but declined. The more important reason is that Fu Yuanhui was training in Yunnan at that time, preparing for the Asian Championship, and the schedule was not suitable. If the schedule is suitable, Fu Yuanhui’s expenses for participating in commercial activities or reality shows should be around 600,000-1.2 million, and the endorsement expenses are estimated to be around several million.

Reality show 600,000-1.2 million　

Commercial activities 800,000-1.5 million　

The endorsement price is 6 million to 10 million.

Lin Dan dived sharply because of the commercial value of the derailment gate.

Among male athletes in China, Lin Dan has great commercial value and influence. Before the Rio Olympic Games, his commercial value was even higher than that of Yao Ming, ranking first among male athletes in China.

At least for a long time, Yao Ming, Liu Xiang and Lin Dan were considered as the biggest IP among China male athletes. After the London Olympic Games, Yao Ming and Liu Xiang both retired, and their commercial value was greatly reduced. Sun Yang was unable to take over due to negative news, and Lin Dan held the position of "First Brother".

Moreover, badminton has a very strong user base in China, mainly white-collar workers, and is favored by high-end brands. The prices of commercial activities in Chen Long have soared to around 800,000, and it is not surprising that the price of lindane is in the millions. As early as the London Olympic Games cycle, the price of Lindane’s commercial activities fluctuated around 600-100 million. During the Rio Olympic Games cycle, although he was in a state of recuperation for a long time, it did not affect the promotion of his commercial value.

Commercial value soared after Chen Long Olympic Games.

During this period of cultivation, Lin Dan can actually choose to retire temporarily and come back one or two years before the Rio Olympic Games. However, as soon as the athletes retired, the commercial value immediately declined significantly. This is also the reason why many athletes do not retire easily. Wang Meng, the champion of the Winter Olympics, has not retired now, and it is estimated that there are also considerations in this regard.

At the Rio Olympics, Lin Dan failed to achieve the triple crown. It is generally believed that his chances of sticking to the Tokyo Olympics are slim, but he has not retired. In addition to the pursuit of sportsmanship, commercial value is also a factor he considers. After all, Lin Dan has also set up Lin Dan International Sports Management (Beijing) Co., Ltd. to handle personal brokerage affairs.

The achievement of Rio Olympic Games will not affect its historical position, but it will have some influence on its commercial value. What’s more, Lin Dan’s derailment was revealed, which not only plunged his commercial value, but also drastically reduced the number of his business endorsements, activities and reality shows.

Lin Dan’s clever handling of crisis public relations after the derailment has given him a lot of points, but reality shows and commercial endorsements are very taboo for athletes to be entangled in negative news and need to consider the public’s feelings. Not surprisingly, Lin Dan may not be able to gain anything in this respect. After the London Olympic Games, Sun Yang has approached the position of "the first brother" in China sports, but his image has been greatly damaged because of the contradiction with his former teacher Zhu Zhigen and the "driver’s license" incident. He was once the ace of extraordinary sports, but he didn’t have any endorsement and commercial activities for a relatively long time.

With Lin Dan’s influence, he will still be invited to many business activities. However, the price will drop sharply, even not excluding falling to the million level.

Reality show 1 million-2 million　

Commercial activities 1.2 million-3 million　　

The endorsement price is 4 million to 8 million.　

Who has higher commercial value, ZhangJike or Malone?

Online celebrity in Rio Olympic Games, except Fu Yuanhui, belongs to China table tennis team. Of course, among the online celebrity of China table tennis team, Malone and ZhangJike are the two with the most commercial value. But which of them has higher commercial value?

In terms of achievements, both of them are Olympic champions, with good image and temperament, and have millions of loyal fans. If Malone is more popular in terms of performance, he beat ZhangJike to become the champion of the new Olympic men’s singles.

The commercial activities and endorsement prices of the two people are also in the millions. However, ZhangJike will be more valuable than Malone. In the 2016 star business value ranking published by China Business News Weekly, ZhangJike ranked 52nd, while Malone ranked 97th.

Why is this? There is no difference in their grades, and Malone is even better. But ZhangJike’s personality is more flamboyant, and Malone is relatively calm. ZhangJike’s personality is not only liked by female fans, but also favored by male fans. Malone is known as the "darling dragon" and is obviously the favorite of female fans.

The quality of fans will have a direct impact on business value, and ZhangJike has a larger fan base and a wider audience. It is not surprising that ZhangJike’s commercial value is higher than Malone’s.

There is another reason. Although ZhangJike has not announced his retirement, it is recognized that he will no longer be a key player in the next Olympic cycle. Malone is in his prime and will continue to shoulder heavy responsibilities in the future. The quiet change of identity will give ZhangJike more freedom to participate in business activities.

ZhangJike　

Reality show 500 thousand-1 million　

Commercial activities 800,000-1.2 million.　

The endorsement price is 5 million to 8 million.

Ma Long

Reality show 400,000-800,000 commercial activities 600,000-1 million endorsement price 4 million-7.2 million.　

Ning Zetao’s business value has dropped? You’re wrong.

After the Rio Olympic Games, Ning Zetao somewhat disappeared. The broadcast of the documentary "Turning Point" made Ning Zetao make headlines again. However, the news that he was torn up with the swimming center actually damaged his image.

Before June, Ning Zetao was a super IP in China sports. Good image and temperament, with countless fans, especially female fans. At the same time, he is not a vase. The gold medal winner of men’s 100m freestyle in Kazan World Championships, though not as good as Sun Yang, made history for China’s swimming.

It is reasonable for his contract with Yili to reach tens of millions. It was this commercial endorsement that made Ning Zetao jump into the abyss of perdition. Since June, he has launched a tearing war with the swimming center because of his endorsement of Yili.

This undoubtedly affected Ning Zetao’s preparations, causing him to lose 8 Jin of muscle, and his performance in Rio Olympic Games was not satisfactory. After returning to China, he basically disappeared, and there was news of retirement. If it weren’t for the documentary "Turning Point", he would have disappeared for a longer time.

Normally, athletes’ achievements in the Olympic Games are in a mess, and they are plagued by negative factors. They are about to retire, and their commercial value is almost zero. But Ning Zetao is not an ordinary person. He is not a normal star in China’s sports system, but he has become an "explosion" in sports because of his face value and achievements.

The significance of this "explosion" is that it attracts millions or even tens of millions of diehard fans. The reason why these fans pay attention to Ning Zetao is not only because of his achievements, but also because of his attractiveness.

At the Rio Olympics, his performance was not satisfactory, but his face value did not decline. Moreover, he has been treated like a swimming center and has become a vulnerable group. At this time, female fans will stand by him more firmly and never give up.

In the entertainment circle, the reason why stars become stars is often not because of their acting skills or works. In other words, as long as there are fans, the status of stars will not be shaken. Obviously, in this era, Ning Zetao is not a pure sports star, but an entertainment star.

The commercial value of Ning Zetao has not declined, and may even increase. Because things are scarce, Ning Zetao took the initiative to escape, further pushing up his commercial price. In 2016, Ning Zetao ranked 29th, second only to Li Na, ranking first among male athletes.

At present, I have also been approached by a reality show, hoping that I would invite Ning Zetao to attend on my behalf. When asked about the price, the other party’s reply was "the price is easy to say". By the standards of the entertainment circle, the commercial value of Ning Zetao really hasn’t dropped at all.

Reality show 800,000-1.2 million　

Business activities 1 million-1.5 million　

The endorsement price is 7 million to 10 million.　

Dong Li and Sun Wei have great potential for atypical sports stars.

In Rio Olympic Games, the performance of China fencing team was dismal. As a result and drop-dead gorgeous, Thunder failed to continue the glory of London Olympic Games. However, for China fencing, it is not without gains. They have gained two online celebrity stars, Dong Li and Sun Wei.

Under the background of sports in China, Dong Li and Sun Wei are definitely special cases. Ning Zetao and Fu Yuanhui’s popularity is not entirely due to their face value or personality. Their achievements are absolutely first-class. Ning Zetao is the multi-gold king of Incheon Asian Games, beating the Japanese in the short-distance freestyle. At the Kazan World Championships, he became the first Asian to board the highest podium in the men’s 100-meter trapeze competition. Such achievements are not brilliant.

Fu Yuanhui only won a bronze medal at the Rio Olympics, but she is also a world champion. At the Kazan World Championships, she was the champion of the women’s 50m backstroke and the gold medal winner of the women’s 4x100m medley relay.

Dong Li and Sun Weike didn’t get a good result. "Brother Leg" Sun Wei won the bronze medal in Incheon Asian Games, and Dong Li won the third place in a national competition. However, because of their handsome appearance and temperament, they began to harvest fans before and after the Olympic Games. After going to Happy Camp, they became familiar to the outside world.

Sun Wei (left) and Dong Li (right)

Dong Li then participated in the recording of "Where’s Dad Going", which pushed his heat to the boiling point. It can be said that they are the stars jointly launched by the entertainment circle and social media.

However, because Dong Li and Alalei formed a "father-daughter CP" in Where’s Dad Going, was questioned by the outside world. Such criticism is very understandable, but it does not affect Dong Li’s attention. After all, his fans are teenage girls.

Dong Li and Alalei "Father and Daughter"

We should be tolerant of the emergence of Dong Li and Sun Wei. Times are changing, and the ways in which sports stars emerge are becoming diversified. They can have a positive impact on the promotion of fencing. It is also a blessing to have two more handsome male stars in this era.

At present, the price of their business activities is not so high, ranging from 100,000 to several hundred thousand, but it can be expected that their business value will continue to rise in the future. Commercial endorsements and reality shows will also follow.

Li Dong　

Reality show 200,000-500,000

Commercial activities: 300,000-1 million.　

The endorsement price is 3 million to 6 million.

Sun Wei reality show 100,000-300,000　

Commercial activities 150,000-400,000　

The endorsement price is 600,000-1 million.