Speaking of one of Hainan people’s favorite foods

　

must have

　

Rice rolls, rice noodles, rice noodles …

　

From breakfast to midnight snack

　

Hainan people can’t resist it

　

The temptation of "wordy powder"

　

　

But!

　

Friends who love "windbag powder" should pay attention!

　

"Powder" sometimes brings fatal danger.

　

recent days

　

"Shenzhen Food and Drug Safety Office" issued a reminder

　

Recently, like thisWet rice flour, tremella, auricularia, etc.Don’t eat it!

　

　

The weather is hot and humid recently.bePseudomonas cocoanumActive period of

　

Rice rolls, rice noodles, cold rice noodles.Equal humidity rice noodle

　

Tremella fuciformis and auricularia auricula with soaked hairWaiting for food

　

In hot and humid weather

　

Easily contaminated by Pseudomonas cocoanum

　

And produceRice yeast acid toxin

　

The risk of acidotoxin poisoning by Aspergillus oryzae is extremely high.

　

fatality rate；mortality rate；death rateUp to 40%-100%!

　

Rice yeast acid is a small molecular fatty acid with strong heat resistance, and its toxicity can not be destroyed even if it is boiled with boiling water at 100℃ or cooked in a pressure cooker.Poisoning can be caused after eating,It can damage important organs such as liver, kidney, heart and brain.At present, there is no specific detoxification drug for rice yeast acid.

　

You know, rice yeast acid

　

It’s not the first time to enter the public eye.

　

In 2020, there were 11 "river powder poisoning incidents" in Jieyang City, Guangdong Province, and 9 "sour soup poisoning incidents" in Jixi City, Heilongjiang Province in the same year. The "culprit" was rice yeast acid.

　

So pay attention to the following questions

　

Avoid poisoning incidents.

　

The shelf life of wet rice flour is generally 24 hours.

　

Please don’t eat after the expiration date!

　

Choose regular channels when purchasing wet rice noodles and other foods every day. Read the product label carefully and pay attention to the sensory characteristics and shelf life of the product.

　

When purchasing wet rice noodles such as river rice noodles, rice rolls (rolled rice noodles), cold rice noodles, etc., especially those sold in bulk, it is necessary to check whether the products sold meet the packaging labeling requirements on the spot and clarify the products purchased.Manufacturer, production date, shelf life, etc.Key elements.

　

　

Note: Wet rice flour should be stored at low temperature and consumed within its shelf life.

　

Expired wet rice noodles may have been contaminated by Pseudomonas cocoanum, and then produced mycotoxins, which will greatly increase the risk of poisoning after eating.

　

Therefore, both food operators and consumers should sell or eat wet rice noodles according to the shelf life, and the expired food should be resolutely discarded.

　

Doctor: You should see a doctor immediately if you have suspicious symptoms.

　

The poisoning caused by mycotoxin is acute, and the incubation period is usually 30 minutes to 12 hours, and a few days to 2 days. Mainly manifested as followsUpper abdominal discomfort, nausea, vomiting, slight diarrhea, dizziness, general weakness.

　

The worst appears.Jaundice, hepatomegaly, subcutaneous hemorrhage, hematemesis, hematuria, oliguria, unconsciousness, restlessness, convulsion, convulsion, shock and even death, generally without fever.

　

In case of suspected poisoning, stop eating suspicious food immediately, induce vomiting as soon as possible, and discharge stomach contents to reduce the absorption of toxins and damage to the body, and send them to the hospital for treatment in time.

　

Edible fungus, tremella, etc.

　

Also beware of acidotoxin poisoning of rice yeast.

　

Pseudomonas cocoanum may also be inSoaked fungus and tremella fuciformisReproduction, and then produce the mycotoxin.

　

Warm reminder

　

Remember to do these four "no’s":

　

You should check the fungus such as auricularia auricula and tremella before eating it.Sensory traits, found to be affected with damp and deteriorated.Not edible;

　

Time for soaking fungus such as auricularia auricula and tremella fuciformis.Should not be too longAfter soaking, it should be processed and eaten in time;

　

Not edibleTremella, Auricularia auricula and their products brewed and processed the next day;

　

Don’t eatFresh tremella or fresh fungus, especially deteriorated tremella or fresh fungus.

　

Keep these points in mind

　

Stay away from mycotoxins.

　

↓↓↓

　

　

　

　

　

Pay attention to food safety!

　

Forward, remind the family!

　

The cover map comes from the data map, and the picture has nothing to do with it.

　

Source: Shenzhen Food and Drug Administration, Happiness Futian

　

Editor in charge: Yang Ling

　

Audit: Liang Qiguo

　

Editorial Board on Duty: Lu Hailang

　

General Office of the State Council on Promoting Disease Prevention and Control

Guiding opinions on high-quality development

Guo Ban Fa [2023] No.46　

People’s governments of all provinces, autonomous regions and municipalities directly under the Central Government, ministries and commissions and institutions directly under the State Council:

The disease prevention and control system is an important guarantee for protecting people’s health, ensuring public health safety and maintaining economic and social stability. In order to implement the decision-making arrangements of the CPC Central Committee and the State Council on reforming and improving the disease control system, and promote the high-quality development of disease control and the realization of the strategic goal of healthy China, with the consent of the State Council, we put forward the following opinions.

I. General requirements

(1) Guiding ideology.Guided by Socialism with Chinese characteristics Thought of the Supreme Leader in the New Era, we should fully implement the spirit of the 20th Party Congress, base ourselves on the new stage of development, implement the new development concept completely, accurately and comprehensively, accelerate the construction of a new development pattern, adhere to the people-centered development thought, firmly establish the overall national security concept, make overall plans for the development of disease control, systematically reshape the disease control system, and comprehensively enhance the disease control ability, so as to give full play to the important role of disease control in the overall national strategy.

(2) Development goals.By 2030, we will improve the multi-sector, trans-regional and military joint prevention and control mechanism, build a disease control system with disease control institutions and various specialized disease prevention and control institutions as the backbone, medical institutions as the support, grass-roots medical and health institutions as the net, integration of defense and civilian technologies, prevention and control combined with the whole society, and improve a centralized, unified and efficient monitoring, early warning and emergency command system for infectious diseases, forming a sound system, smooth mechanism, clear rights and responsibilities, perfect functions, efficient operation, coordinated linkage and coordination.

Second, the system reshapes the disease control system

(3) Strengthening the core functions of disease control institutions.Strengthen China CDC, focusing on strengthening the functions of disease prevention and control, health emergency, scientific research, education and training, and global public health cooperation. Do a good job in the provincial CDC, focusing on strengthening the functions of provincial infectious disease epidemic and public health emergencies emergency response, laboratory inspection and testing, applied technology research, public health information overall management and big data analysis and utilization, and foreign cooperation and exchange. Border province CDC strengthens cross-border infectious disease prevention and control cooperation. Do a good job in the re-establishment of city and county CDC, steadily and orderly promote the integration with health supervision institutions at the same level, strengthen the functions of epidemic prevention and control and health administrative law enforcement, and ensure the full coverage of disease prevention and health supervision without dead ends. Optimize and improve the function setting of disease control institutions and standardize the public health technical services provided to the society. China CDC and provincial CDC put up the brand of Academy of Preventive Medicine to strengthen scientific research support and technical support. Promote the construction of national, regional and provincial public health centers and give play to the role of radiation support and demonstration.

(4) Strengthening the disease control function of medical institutions.Formulate and improve the list of public health responsibilities of various medical institutions at all levels, and incorporate the performance of disease control work into the hospital grade review. Continuously improve the ability and level of infectious disease diagnosis and treatment, monitoring, testing, training, scientific research and emergency response in infectious disease hospitals and general hospitals. Before the end of 2024, secondary and above medical institutions will fully implement the standardization requirements of public health or preventive health care departments, and conditional township hospitals and community health service centers will follow suit.

(5) Innovating the mechanism of coordination and integration of medical care and prevention.Comprehensively promote the in-depth cooperation between medical institutions and professional public health institutions, and establish mechanisms such as talent flow, cross-training, service integration and information sharing. Explore the establishment of a disease control supervisor system, set up full-time and part-time disease control supervisors in public hospitals, grassroots medical and health institutions and social hospitals, and accept the business management of local disease control departments. Explore the participation of disease control professionals in the work of medical complexes, establish a responsibility system for community disease control areas, and improve the grid-based disease control network.

(six) to lay a solid foundation for disease control.Improve the working mechanism of joint prevention and control, and implement territorial responsibility, departmental responsibility, unit responsibility and individual responsibility for disease control. Schools, nurseries and conditional old-age care institutions, children’s welfare institutions, minors’ rescue and protection institutions, mental health welfare institutions, etc. should set up health rooms (infirmary, health room, health observation room), equipped with full-time and part-time health technicians or health workers, and the supervision places should strengthen medical work according to the needs of work and do a good job in disease control. Encourage and support social forces to participate in disease control and cultivate volunteer teams.

Third, comprehensively improve the professional ability of disease control

(seven) to improve the ability of monitoring and early warning and inspection.Accelerate the establishment of a multi-triggered, fast-responding, authoritative and efficient monitoring and early warning system and mechanism led by the disease control department, which is inter-departmental, inter-regional and inter-military, focusing on multi-channel monitoring, risk assessment and prediction and early warning of infectious diseases. Optimize the network direct reporting of infectious diseases and public health emergencies, improve professional monitoring such as clinical monitoring, pathogen monitoring and vector monitoring, and improve and smooth the information channels such as medical institution reports, medical personnel direct reports, scientific research findings reports, inspection and testing institutions reports, people’s personal reports and public opinion monitoring, so as to realize health, disease control, education, civil affairs, ecological environment, agriculture and rural areas, customs, market supervision, meteorology, immigration, forestry and grass. Establish and improve the network of public health laboratories, including disease control institutions, medical institutions, institutions of higher learning, scientific research institutes, customs international travel health care centers and inspection and testing institutions. Accelerate the standardization of laboratories in disease control institutions.

(8) Improve the emergency response capability.Construct a classified, efficient and practical emergency plan system for infectious diseases. Enhance the long-distance and international support capacity of the sudden acute infectious disease prevention and control team of China CDC, and support all provinces (autonomous regions and municipalities directly under the Central Government) to form a national sudden acute infectious disease prevention and control team relying on disease control institutions; Support the establishment of rapid response teams in various cities, and establish a grassroots comprehensive emergency team in each county to effectively strengthen the on-site emergency response capability of infectious diseases. Strengthen the coordinated linkage of production, storage, transportation, rotation and disposal of prevention and control emergency materials, improve the reserve mechanism of prevention and control emergency materials combining physical reserve, agreed reserve and production capacity reserve, improve and dynamically adjust the catalogue of prevention and control emergency materials, and reasonably determine the reserve scale; We will do a good job in the construction of "flat and emergency dual-use" public infrastructure in megacities, and effectively improve emergency support capabilities.

(9) Improve the ability to treat infectious diseases.Coordinate the mobilization response, regional linkage and personnel mobilization of medical and health institutions in an emergency state, and establish and improve the mechanism for the treatment of major epidemics with grading, stratification and diversion. Efforts will be made to improve the level of disease prevention and treatment in primary health care institutions, promote family doctor contract services, and build a graded diagnosis and treatment pattern. Relying on high-level medical institutions, upgrade and build a national base for prevention, control and treatment of major infectious diseases. Vigorously improve the infrastructure conditions of infectious disease medical institutions and specialized disease prevention and control institutions. Improve the ability and level of prevention and treatment of infectious diseases in medical institutions. Relying on powerful general hospitals and traditional Chinese medicine hospitals to establish infectious disease hospitals and specialties, and improve the layout of infectious disease medical service resources. Support the construction of a national base for the prevention and control of diseases in traditional Chinese medicine, and give play to the unique advantages of traditional Chinese medicine in the prevention and control of infectious diseases and its role of "preventing diseases before they occur".

(ten) to improve the ability of public health intervention.Continue to strengthen the prevention and control of key infectious diseases such as AIDS, tuberculosis and viral hepatitis. Consolidate the prevention and control achievements of key parasitic diseases and endemic diseases. Strengthen vaccination. Improve the comprehensive environmental health monitoring network system and risk early warning platform, and establish and improve the environmental health risk assessment system. Strengthen the monitoring and comprehensive intervention of common diseases and health risk factors of students such as myopia and obesity. Strengthen occupational health, radiation health, food safety risk monitoring, evaluation and standards, nutrition and health, injury monitoring, health risk factors monitoring of the elderly, early screening intervention and classified management of key chronic diseases.

(eleven) to enhance the ability of administrative law enforcement.Improve the national, provincial, municipal and county health administrative law enforcement system with clear powers and responsibilities, standardized procedures and strong implementation. Strengthen the national and provincial disease control departments’ responsibilities of overall coordination, supervision and guidance, and organize the investigation and handling of major cases according to law. City and county-level disease control departments are responsible for the administrative law enforcement of disease control. City and county health supervision institutions undertake the supervision and law enforcement tasks of public health, medical and health care in this area. Improve the health and health administrative law enforcement personnel certificates and qualification management system. Strengthen the allocation and standardization of health and health administrative law enforcement resources, formulate standards for health and health administrative law enforcement equipment, equip law enforcement vehicles, evidence collection tools and law enforcement equipment as required, and strengthen the guarantee of business premises required for performing their duties according to law.

(twelve) to enhance the ability of publicity and education.We will establish a working mechanism to promote disease control information release, news and public opinion guidance, scientific knowledge popularization and social propaganda and mobilization in a balanced way. Strengthen the guidance of public opinion monitoring and public opinion, and respond to social concerns in a timely manner. Widely popularize disease control policies and scientific knowledge, education departments should incorporate them into the national education system, organs, enterprises, institutions and social organizations should incorporate them into the training content of employees in their own units, grass-roots communities and medical and health institutions should strengthen popular science propaganda and health guidance for residents and patients, and all kinds of media at all levels should increase the publicity of health science.

Fourth, strengthen the construction of talent team

(13) Strengthen personnel training.Incorporate the disciplines related to public health and preventive medicine into the support scope of the "National Strategic Talents Reserve Enrollment Plan". Strengthen the cooperation between universities and disease control institutions, promote the construction of high-level public health colleges, hire professional and technical personnel of disease control institutions to teach part-time, and realize the co-construction and sharing of high-quality educational resources. Promote the standardized training of public health doctors. Implementation of high-level public health personnel training support plan, disease control institutions backbone personnel training project. Measures for the administration of public health doctors’ prescription rights were introduced. Establish a cross-training system for public health professionals and clinicians in medical institutions, and explore the two-way flow of personnel. Strengthen the training of knowledge and skills related to disease control for clinical medical personnel and clinical knowledge and skills training for public health personnel.

(14) Optimize staffing.According to the provisions of the approved CDC staffing and fully equipped. The public health departments of public medical institutions shall correspondingly verify a certain proportion of career establishment and guarantee it, and be equipped with qualified personnel. The proportion of public health personnel in township hospitals and community health service centers in the total number of professional and technical personnel is not less than 25%, and at least one public health doctor is equipped.

(fifteen) improve the talent use and evaluation system.Implement the system of chief experts in public health sub-fields, and set up chief expert positions in China CDC and provincial CDC sub-fields. Optimize the post structure, and appropriately increase the proportion of middle and senior professional and technical posts in disease control institutions at all levels according to the actual situation. Expand the autonomy of employing people in disease control institutions. Improve the talent evaluation and use mechanism that conforms to the characteristics of disease control work, and establish a career promotion and exchange system that conforms to the characteristics of health administrative law enforcement. Improve the evaluation criteria of professional titles, adhere to hierarchical classification evaluation, dilute the number of papers, focus on assessing the performance of disease control, and the disease control institutions at or below the county level do not make rigid regulations on papers and scientific research; For those who have long been rooted at the grassroots level and in hard and remote areas, the academic requirements may be appropriately relaxed. In the grass-roots disease control institutions to carry out the title of "directional evaluation, directional use", to develop evaluation criteria separately, to organize evaluation separately, and to determine the pass rate separately. The senior professional and technical posts of "directional evaluation and directional use" shall be controlled in total and the proportion shall be listed separately, which does not account for the proportion of local senior professional and technical posts. Carry out the evaluation of the titles of health engineering and inspection and testing technology series, and establish and improve the promotion channels of corresponding posts.

(sixteen) improve the personnel incentive mechanism.Improve the salary guarantee and incentive system that conforms to the characteristics of the talent team in the disease control system. According to the requirements of "two permits", scientifically and reasonably determine the performance salary level of disease control institutions. The indirect funds for vertical scientific research projects undertaken by national and provincial CDC and the horizontal project funds shall be managed and used in accordance with the relevant provisions of scientific research funds. The cash reward for the transformation of post scientific and technological achievements obtained by scientific researchers according to regulations is included in the total performance salary of the unit in that year, but it is not limited by the approved total amount and is not included in the total base. The income of staff in public health-related departments of medical institutions is not lower than the average wage level of staff in their medical institutions, and the corresponding subsidy system is explored. For township hospitals, community health service centers (stations) and other grassroots medical and health institutions, disease control professionals and general practitioners are given corresponding allowances and guarantees according to regulations. Commend and reward typical talents in accordance with relevant state regulations.

Five, increase the implementation of organizational security.

(seventeen) to strengthen organizational leadership.Strengthening party leadership and party building runs through all aspects and the whole process of disease control reform and development. Strengthen the main responsibility of local governments at all levels for the reform and development of disease control, incorporate the promotion of high-quality development of disease control into the local national economic and social development plan, incorporate the prevention of major public health risks into the government performance evaluation index system, urge relevant departments to perform their duties of disease prevention and protection according to law, and be seriously accountable for dereliction of duty and dereliction of duty. Strengthen the business leadership and work coordination between the higher-level disease control institutions and the lower-level disease control institutions, and organize the implementation of supervision, inspection and evaluation.

(eighteen) to promote the rule of law.We will implement the Basic Health Care and Health Promotion Law, the Vaccine Management Law, etc., and accelerate the formulation and revision of laws and regulations such as the Law on Prevention and Control of Infectious Diseases, the Law on Response to Public Health Emergencies, the Frontier Health and Quarantine Law, and the rules of relevant departments. Continuously improve the disease control standard system. Strengthen the publicity of public health-related laws and regulations, and enhance the awareness of the rule of law in the whole society.

(nineteen) to establish a stable investment mechanism.Governments at all levels should establish a stable investment mechanism for public health undertakings, support the reform and improvement of the disease control system in accordance with the principle of overall planning and graded responsibility, and focus on ensuring the development and construction expenditures required by disease control institutions at all levels for capital construction, equipment purchase, discipline construction, personnel training, etc., and the required personnel funds, public funds and business funds are included in the government budget arrangement according to the budget management regulations. Give relevant policy support to national and provincial CDC in scientific research investment and platform construction. Implement the financial investment policy for medical institutions to carry out public health services such as prevention and treatment of infectious diseases. We will improve the mechanism for the prevention and control of major epidemics and the guarantee of medical treatment expenses, and explore the establishment of an exemption system for medical expenses for special groups of major epidemics and specific diseases.

(twenty) to strengthen the information support.Further strengthen the information management of disease control, improve the disease control information standard system, network security and data security guarantee system. On the basis of the national disease control information system, improve the intelligent multi-point trigger monitoring and early warning and emergency command mechanism of infectious diseases. Promote data exchange between information systems of medical institutions and infectious disease monitoring systems, and establish and improve automatic data acquisition mechanisms such as infectious disease diagnosis and pathogen detection. Use big data, cloud computing and other technologies to improve data integration, risk identification, intelligent analysis and timely warning capabilities.

(twenty-one) to strengthen scientific research.With the Chinese Academy of Preventive Medicine as the leader, the provincial Academy of Preventive Medicine and infectious disease medical institutions as the backbone, we will build a number of scientific and technological innovation support platforms and key laboratories to enhance the research and development, transformation and application capabilities of disease control technology. Support disease control institutions and medical institutions, universities, research institutes and enterprises to build a docking platform for Industry-University-Research and share scientific and technological platforms and resources. Support the Academy of Preventive Medicine to improve the innovation ability of public health science and technology, build a core base for infectious disease prevention and control research, and focus on strengthening scientific research on prevention and control strategies and measures, core technologies and key equipment for major diseases and health hazards.

(22) Strengthen international exchanges and cooperation.Strengthen communication and coordination with relevant international organizations and deepen cooperation with relevant countries (regions) in the prevention and control of infectious diseases. Strengthen cross-border joint prevention and control of infectious diseases and information exchange. Strengthen the global public health personnel training and think tank construction, and actively carry out foreign aid in the field of public health. Deeply participate in global public health governance and promote the construction of human health community.

the General Office of the State Council　　　　　

December 25, 2023　　

(This article has been deleted)

In the martial arts rivers and lakes, it is inevitable that there will be tricks between the masters. The general masters compete for tricks, the first-class masters compete for internal strength, and the top masters fight for artistic conception. Only a few tricks can determine the outcome.

What do you rely on if you don’t win? This spell is the cognition between the masters. You have to know if you can cope with others’ tricks, so the battle between the top masters will soon end, and you can decide to win or lose at first hand.

In the 5G market,Glory released a new generation of God U Kirin 820 last night, which is Haisi’s second 5G SoC processor. The first glory 30S mobile phone equipped with Kirin 820 starts at 2399 yuan..

As soon as Kirin 820 took the shot, the outcome of the 2000 yuan 5G mobile phone market was already known.

Accurate positioning of Kirin 820: No rival 5G SoC processor can be found in 2020.

When it comes to Kirin 820, we have to mention its predecessor, Kirin 810 processor. At that time, it was one of the only four 7nm SoC processors in the world, and it had great advantages in CPU, GPU, AI, ISP, etc. In 2019, it was selected as the "Best Mobile Processor" award by the industry authoritative consulting company The Linely Group.

According to The Linely Group, compared with its competitors Snapdragon 730 and MediaTek P30 in the same period, Kirin 810 has won overall in CPU, GPU performance and AI computing power.

Kirin 820 is an upgraded version of Kirin 810, but its specifications are closer to the flagship Kirin 990 5G SoC processor. We can talk about a Unicorn Chan 990 5G, because many technologies are decentralized by the latter, including core technologies such as 5G baseband.

Kirin 820 integrates eight CPU cores, including a large core magic change A76 2.36GHz, three nuclear cores magic change A76 2.22GHz and four small cores A55 1.84GHz. The multi-core performance is improved by 27% compared with Kirin 810, and the performance is improved by 38% by integrating six-core Mali-G57 GPU, which supports GPU Turbo and Kirin Gaming+ 2.0 technologies.

At the same time, there is also a self-developed architecture NPU unit, a single large core, which improves performance by as much as 73%.ETH AI-benchmark runs as high as 60834, far ahead of friends and ranks third in the world..

Generally speaking, Kirin 820 5G processor is ahead of other products in six directions, such as CPU, GPU, AI, 5G search, 5G download and 5G uplink, including two 5G SoC processors of Youshang.

For Kirin 820, Zhao Ming, president of Glory, also said in an interview at the press conference.Kirin 820 really can’t find a suitable benchmark this year. We are a 5G Soc and a mid-to high-end chip, but other SoCs are worse than Kirin 820..

At this point, the card position of Kirin 820 5G processor is very accurate. Kirin 820 is superior to them in all aspects in the same level products, and the higher-end products of Friends are not 5G SoC. Kirin 820 with the same baseband integrated with Kirin 990 5G has obvious advantages in this respect, so Zhao Ming is confident that Kirin 820 is beyond the reach of other brands in 2020.

Where is the glory 30S mobile phone? The price of 2399 yuan is just one of them.

With the release of Kirin 820, Glory also officially launched the glory 30S mobile phone equipped with Kirin 820 for the first time, which is the first 5G mobile phone in the glory 30 series, which is of great significance to the glory 2020 5G layout.

The 8+128GB version of Glory 30S mobile phone only costs 2399 yuan, which brings the price of 5G mobile phone to the level of 2000-2500 yuan, said Zhao Ming, president of Glory.Glory 30S is a product that allows consumers in China to start popularizing a large number of 5G mobile phones. Glory 30S is a dessert product that set off a buying frenzy of 5G mobile phones, and we are full of confidence."

Compared with other manufacturers’ 5G mobile phones, where does the glory come from? This still has to go back to Kirin 820. From 2019 to now, a key reason for the soaring value of 5G mobile phones is that the 5G processor and supporting RF components have been greatly improved, and the cost has increased by several hundred pieces, while other manufacturers basically want to outsource 5G chips and RF components.

The Kirin 820 processor launched by Glory 30S was developed by Huawei hisilicon, and a large number of core technologies are self-controllable. This alone gives Glory 30S the capital to lower the threshold of 5G mobile phones, and at the same time, it has enough differentiation to avoid the sameness of other brands of 5G mobile phones.

Mastering the core technology is not only reflected in the hardware, but also supports 30 months without card. There are also self-developed core technologies behind this, such as the partition optimization of EROFS file system and the precise space cleaning of F2F2S, which are also the additional advantages brought by mastering the core technology.

In addition to the powerful 5G and performance given by Kirin 820 processor, Glory 30S upgraded its imaging system this time, and taking photos is also one of the core functions of HONOR. This 64-megapixel AI four-shot also made Glory 30S catch up with flagship machine in taking photos.

The main camera of Glory 30S is a 64-megapixel high-definition lens with an aperture of F/1.8 and an equivalent focal length of 26mm；; It is supplemented by 8 million ultra-wide-angle lens (F/2.4, equivalent focal length 17mm), 8 million 3x optical zoom lens (5 times hybrid zoom, 20 times digital zoom, F/2.4, equivalent focal length 80mm) and 2 million pixel macro lens (F/2.4, equivalent focal length 27mm), and the front is 16 million pixel beauty lens.

Optical zoom capability has become the focus of high-end mobile phones, but there are few true-light-changing mobile phones on 2000 yuan mobile phones, and glory 30S is the first mobile phone in the same class to support 3X optical zoom shooting, bringing you a more complete and comprehensive image experience.

At this point, with the release of Glory 30S, the 2000-yuan 5G mobile phones also have complete image capabilities such as large pixel HD, 3X-ray zoom, super night shooting, super wide angle and macro.

As Zhao Ming, president of Glory, said,In fact, the best comprehensive photo experience should be a consideration of pixel, outsole, photosensitivity, super photosensitivity, algorithm and integration.

High price doesn’t mean high-end glory. Zhao Ming: You can’t eat fat in one bite.

The Glory 30S, which starts at 2399 yuan, is not a high-end mobile phone in the usual sense, but its experience is really high-end, which is the biggest feeling given by Glory’s press conference last night, and it is also the part emphasized by Zhao Ming, president of Glory.

The glory 30S mobile phone launched the Kirin 820 5G processor. Zhao Ming said that Kirin 820 is a product that can be popularized by the whole people and supports the popularization of 5G.

It is not only to popularize 5G, but also to ensure the benchmarking experience. It is necessary to have comprehensive 5G capabilities and to benchmark the same mobile phone. Kirin 820 and Glory 3S have successfully played such a role this time, bringing a comprehensive 5G experience at the price of 2K file.

High price does not mean high end, which is the attitude expressed by Zhao Ming, president of Glory — — Many times choose a business model, you can’t eat fat in one bite, you have to eat it bit by bit. He believes that consumers’ awareness of brands is a process of gradual improvement. Many brands that forcibly raise themselves, the cost or price of your products is not equal to high-end brands and high-end products.

Zhao Ming said that in order to build a high-end brand company, we should go back to the original point, make innovation and investment on the basis of technology in a down-to-earth manner, and then consolidate the connection and ties with consumers to enhance the value you bring to consumers. This value actually includes the product experience, your company’s corporate culture and your investment in innovation. You bring unique things to everyone, which belongs to your own label.

Glory rushed to the second place in China in February, and it was a comprehensive test in 2020.

At the moment when Glory 30S was released, the domestic Covid-19 epidemic had just passed its peak. In February, the mobile phone market was in a state of sorrow. Many market research institutions predicted that the domestic mobile phone market would fall in an avalanche in February, and mobile phone manufacturers were facing a severe test.

Under such circumstances, HONOR, despite severe challenges, still fluttered against the wind at the most dangerous moment in February, becoming the top two brands in the domestic mobile phone market.

Zhao Ming said that since March, Glory has also been rapidly recovering, and it has become the fastest-recovering brand. Compared with the same period in 2019, it has achieved rapid growth, and it is far more than double-digit growth rate.

Undoubtedly, this epidemic crisis will have a negative impact on the sales of mobile phone manufacturers, but it may be an opportunity for 5G mobile phones. Because of the needs of telecommuting and distance learning, people’s work and lifestyle have changed, and the demand for high-speed 5G networks has increased rapidly.

Zhao Ming, president of Glory, also expressed a similar view. He believed that the epidemic would accelerate the deployment of the entire 5G network and the replacement of 5G mobile phones. This trend makes the whole society’s demands for the network and the better speed and performance experience of mobile phones come out.

In a word, after experiencing the crisis faced by the whole industry in February, HONOR is taking the lead in recovery. The Kirin 820 processor launched by Glory 30S mobile phone is an important layout of Glory 5G, followed by Glory 30, Glory 30 Pro and two Play series products in April, and glory will enter the ultra-high-speed development stage in the future.

CCTV News:According to "Dongguan Release", October 4th 0— At 12 o’clock, two new confirmed cases were added in our city, which were the outcomes of asymptomatic infected people reported before; Two new cases of asymptomatic infection were found by non-closed-loop management key personnel. The situation is as follows:

Asymptomatic Infected Person 1: Female, 39 years old, self-employed, living in Xiaqiao Community, Dongcheng Street. The nucleic acid test results of the new coronavirus on September 22nd and October 2nd were all negative.

Asymptomatic Infected Person 2: Male, 52 years old, living in Xiaqiao Community, Dongcheng Street, and working in a factory in Xiaqiao Community Industrial Park Road. The nucleic acid test results of the new coronavirus on September 23rd and October 2nd were all negative.

On the evening of October 3rd, the nucleic acid screening of key personnel in non-closed-loop management in key areas in our city found that two people were positive for Covid-19 nucleic acid, and the samples of these two people were both positive for Covid-19 nucleic acid by the municipal CDC. Now it has been closed-loop transported to COVID-19 designated hospital for isolation treatment. After further examination and expert consultation, they were all diagnosed as asymptomatic infected persons in COVID-19.

In-depth epidemiological investigation is being carried out at the city and town levels, and the activity trajectory and personal contact of the two asymptomatic infected people are comprehensively investigated, and the tracked close contacts and sub-close contacts have been controlled as required. The residence and workplace of the two asymptomatic infected people have been controlled, and environmental nucleic acid sampling and terminal disinfection have been carried out in key places where they have been active.

In order to eliminate the risk of epidemic spread, if citizens have been to the following places in the following time, please immediately take the initiative to report to the community, work unit or hotel where they live, and cooperate with health management measures such as medical isolation observation, health monitoring and nucleic acid detection. If you have symptoms such as fever, dry cough, fatigue, sore throat, hypoesthesia, nasal congestion, runny nose, conjunctivitis, myalgia and diarrhea, please go to the fever clinic in time.

The places and investigation periods involved are as follows:

Dongcheng Street:

1. Taste Hunan Restaurant (Greening Road Store) (No.66 Greening Road, Xiaqiao), September 30th — October first.

2. Changde Beef Noodles (Yinzhu Street Store) (No.121 Yinzhu Street, Xiaqiao), October 1st, 2:00— 2:07。

3. Sampling point of nucleic acid in Xiaqiao fruit market, October 2, 8:00— 8:20, October 3rd at 11:00— 11:30。

4. Room 205, No.13 Yinling Street, Xiaqiao Community, September 29th — October third.

5. Xiaqiao Yongjie Handbag Factory (No.3 Xiaqiao Industrial Park Road), September 29th, 8:00— 22:00, 8: 00 on September 30th & mdash; 12:30。

6. Wanxinjia Shopping Plaza (Xiaqiao Store) (No.8 Yinzhu Street), October 1, 19:00— 19:40。

7. nucleic acid sampling point in Xiaqiao Industrial Park, October 2, 10:00— 11:00, 11: 30 on October 3rd & mdash; 12:00。

Guancheng Street:

1. Luosha Meat Market (No.129 Luosha Road), October 3rd, 8:00— 9:00。

At present, the epidemic situation in China is sporadic, frequent and local. The epidemic situation in surrounding cities is severe and complicated, which coincides with the National Day holiday, and the situation of epidemic prevention and control is not optimistic. The general public are requested to consciously abide by the relevant regulations on epidemic prevention and control, firmly establish the consciousness that "everyone is the first responsible person for their own health", wear masks scientifically, wash their hands frequently, ventilate frequently, and keep a social distance. When entering public places, we should consciously abide by various epidemic prevention and control measures such as temperature measurement, wearing masks, scanning place codes, and checking travel cards, and actively participate in nucleic acid testing organized by the village (community) and unit.

According to the relevant requirements of epidemic prevention and control:

1. Those who have lived in medium and high-risk areas in the past 7 days or have crossed with the activity track of positive infected people, please take the initiative to report to their communities, work units or hotels as soon as possible, and cooperate with health management such as medical isolation observation or health monitoring.

2. Passengers are required to take the plane, high-speed rail, train, inter-provincial long-distance passenger bus, inter-provincial passenger ship and other means of transportation with negative proof of nucleic acid test within 48 hours.

Promote "landing inspection". In accordance with the principle of "taking and leaving voluntarily and free of charge, without restricting the flow", the inter-provincial migrants will take nucleic acid samples as soon as they arrive at their destinations. According to the requirements, complete the nucleic acid test in time, and incorporate the nucleic acid test results into the health code, so as to facilitate the masses to inquire about the test results.

3. Advocate that people from other cities (except Xinjiang, Jiamusi City and Aihui District of Heihe City) come (return) to Dongguan for "three days and two inspections" of nucleic acid free of charge (complete two nucleic acid tests within three days, with an interval of 24 hours), and do a good job in self-health monitoring. Do not gather within 7 days, do not visit, do not go to crowded places, and strictly do personal protection when going out.

4. Advocate teachers and students to celebrate the National Day holiday in the local area, minimize cross-city travel, and do not go to medium and high-risk areas unless necessary. All teachers, students and employees who travel across cities during holidays, those who have lived in medium-high risk areas will be given health management according to those who have come (returned) to Dongguan in risk areas, and those who have not lived in medium-high risk areas will return to school with a negative certificate of 24-hour nucleic acid detection after completing the "three-day double inspection".

5 Shenzhen, high-risk areas to (return) Dongguan personnel according to the requirements of concentration, home isolation.

Those who come (return) to Dongguan with a history of living in Shenzhen (except for the above areas) should check the negative nucleic acid certificate for 48 hours, complete the nucleic acid detection twice within 3 days (with an interval of 24 hours), and do a good job in self-health monitoring. Do not gather within 7 days, do not visit, do not go to crowded places, and strictly do personal protection when going out.

Commuters in Dongguan and Shenzhen advocate increasing the frequency of nucleic acid detection on the premise of keeping nucleic acid negative for 48 hours, and suggest keeping nucleic acid negative for 24 hours.

6. Those who come (return) to Dongguan from non-medium and high-risk areas in Jiamusi City and Aihui District of Heihe City, Heilongjiang Province, will be strictly monitored at home for five days after arriving in Dongguan (counting from the day they leave Jiamusi City and Aihui District of Heihe City), and will not go out during the monitoring period, and will be tested for nucleic acid on the first, third and fifth days respectively. Personal health monitoring should be carried out for people living together, and two-point and one-line activities between home and unit should be strictly implemented. Public transport such as buses and subways should be avoided, and parties, dinners and gathering activities should not be attended.

7. Since September 26th, those who have lived in non-medium-high-risk areas in Xinjiang have been subjected to strict home health monitoring for three days (counting from the day they leave Xinjiang), and they will not go out during the home health monitoring period, and they will be tested for nucleic acids on the first, second and third days respectively, and they advocate that they be tested for nucleic acids on the fifth and seventh days respectively.

8. Those who have lived in Tibet, Qinghai, Ningxia and Heilongjiang in non-medium-high-risk areas will be monitored at home for three days (counting from the day they leave Tibet, Qinghai, Ningxia and Heilongjiang), and will not go out during the period of home health monitoring. They will be tested for nucleic acids on the first and third days respectively, and they advocate receiving nucleic acid tests on the fifth and seventh days respectively.

9. Do not go to Xinjiang, Tibet, Qinghai, Ningxia and other epidemic-related areas unless necessary.

Did not complete the whole vaccination of Covid-19 vaccine, to take the initiative to the designated inoculation point vaccination of COVID-19 vaccine. If you have symptoms such as fever, dry cough, fatigue, sore throat, decreased sense of smell (smell), nasal congestion, runny nose, conjunctivitis, myalgia and diarrhea, do a good job of personal protection, avoid taking public transport, and go to the fever clinic of the nearest medical institution in time.

Dongguan Center for Disease Control and Prevention

October 4, 2022

　　In order to optimize the development environment of traditional Chinese medicine in the city, in recent years, the "four forces" of Kunshan Finance Bureau have promoted the healthy development of traditional Chinese medicine, actively played the role of financial functions, and established a high-level traditional Chinese medicine service system that matches the city’s development orientation.

　　I. Increasing the effectiveness of capital guarantee

　　In the past three years, the proportion of Chinese medicine in health expenditure has increased year by year. The establishment of special funds for the development of traditional Chinese medicine, according to the diagnosis and treatment projects and the number of people in the city of traditional Chinese medicine hospital for some traditional Chinese medicine diagnosis and treatment projects to support and guide the development of traditional Chinese medicine characteristics.

　　Second, the cohesion of primary diagnosis and treatment

　　The municipal and township governments have accelerated the construction of the primary health care system, cooperated with public hospitals in various directions, actively carried out relevant transformation of community health centers, promoted the construction of Chinese medicine museums and Chinese medicine pavilions, promoted the application of appropriate technologies of Chinese medicine in communities, and made it convenient for ordinary people to seek medical treatment in communities. In addition, the government strongly supports subsidies for basic public health services, formulates municipal subsidy standards for providing Chinese medicine health management services, and provides fixed subsidies for Chinese medicine physique identification for the elderly and Chinese medicine health care guidance for children.

　　Third, publicity and promotion add vitality

　　Give full play to the characteristics and advantages of traditional Chinese medicine, publicize and promote the high-quality development of traditional Chinese medicine, and focus on supporting the construction of workshops for specially invited traditional Chinese medicine experts at the grassroots level, appropriate technical training of traditional Chinese medicine, treatment of winter diseases in summer, cream festival training, alliance project of spleen and stomach diseases in traditional Chinese medicine, construction and promotion of traditional Chinese medicine culture, and training projects for traditional Chinese medicine teachers.

　　Fourth, the ability to build talents is strong

　　Actively ensure the implementation of key tasks such as giving priority to employment strategy, leading and driving talents, stabilizing labor relations, and serving people’s livelihood security, and demonstrate financial contributions in comprehensively promoting Chinese-style modern county demonstration construction, with an average annual investment of over 10 million yuan to support high-level medical talents and contribute to the construction of Chinese medicine talents.

Yancheng Oula Good Cat Car Purchase Subsidy Policy is coming! According to the local policy, we explain the subsidy content for you in detail, and we are committed to providing consumers with comprehensive car purchase preferential information to make your car purchase more favorable and faster. The local subsidy policy in Yancheng, Jiangsu Province stipulates that the amount of trade-in is 12,000 yuan. Subsidies need to meet the purchase price of 100,000 yuan to 200,000 yuan. The subsidy is valid from January 1, 2025 to December 31, 2025.

At present, there are no relevant preferential activities for the manufacturer’s subsidy policy. The above subsidy information helps consumers in Yancheng, Jiangsu Province to easily own Euler cats, making travel more convenient, buying cars more affordable and living more comfortably.

Euler Good Cat’s smart cockpit design is very scientific and technological, and the standard multi-screen interactive function makes it easy for drivers to share and operate information. The speech recognition control system supports all-round control of multimedia, navigation, telephone, air conditioner, skylight and window, which greatly improves the driving convenience. The PM2.5 filter device in the cockpit further optimizes the air quality inside the car and ensures that every trip is healthy and comfortable.

Aerodynamic design is a highlight of Euler’s good cat, and its drag coefficient is only 0.289. This data is at the leading level in the same class, which effectively reduces the wind noise and energy consumption at high speed and improves the endurance and driving comfort of the vehicle. The optimization of car body lines and details processing also contributed to reducing the wind drag coefficient. The car is equipped with a 10.25-inch central control screen and a 7-inch full LCD instrument panel, which is full of technology. The central control screen supports touch operation, with clear display effect and rich functions. The full LCD instrument panel can display vehicle information in real time, improving driving convenience. Dual-screen linkage design makes information interaction more intuitive and enhances the driving experience.

The permanent magnet synchronous motor not only has smooth power output, but also has the characteristics of high efficiency and low noise. The design of the front motor layout further optimizes the distribution of the center of gravity of the vehicle and improves the driving stability and handling sense. Euler Good Cat adopts high-strength steel in the body material and technology to ensure the solid and durable structure of the whole vehicle. This material not only improves the impact resistance of the car body, but also effectively absorbs energy during collision and protects the safety of passengers. The welding process of the car body is exquisite and the joints are even, which further enhances the overall rigidity.

　　Unknown guard

　　Dream of Love

　　Young chronicles of the great song dynasty

　　During the upcoming Dragon Boat Festival holiday, there will be a lot of drama on the screen — — CCTV’s new drama "The Unknown Guard" combines suspense, action and other eye-catching elements, and the development of the plot of the hit drama "Mai Xiang" affects the hearts of the audience; In terms of satellite TV, "Building a Dream" and "I want to be with you" have entered the climax of the plot, and the ending trend has made netizens relish it. The newly broadcasted "Da Song Youth Diary" last night brought a youthful atmosphere. Hot dramas and new dramas will accompany you to celebrate the small holiday.

　　Text/Guangzhou Daily All-Media Reporter Mosqige

　　The Unknown Guard shows the loyalty of the Unknown Guard.

　　Recently, directed by Wu Hongwu, starring Zhang Xilin and Li Naiwen, and joined by Ye Jing, Hu Dandan, Zheng Xiaoning, Yan Danchen, Wang Liyun, Zhang Guangbei and Zhang Chao, the TV series The Unknown Guard is being broadcasted on CCTV TV channels. Based on the real events in history, the play created a group of unsung heroes who defended national security and eulogized loyal defenders who made outstanding contributions to national security.

　　In the play, Zhang Hanchao, played by Zhang Xilin, is the soul of the task force. In his work, Zhang Hanchao has rich experience in handling cases and meticulous logical reasoning ability, and is good at finding the key to solving cases from some seemingly insignificant details. Li Naiwen plays the sharpshooter Yang Cheng in the play. His marksmanship is accurate and his skill is vigorous. Ye Jing plays the technical expert Wang Lisheng, who has rich theoretical knowledge and outstanding analytical ability; Hu Dandan plays Li Wenlei, a telecommunications expert. Under her beautiful and simple appearance, she hides her excellent professional quality … … They will show the audience the loyalty of the unknown guard.

　　Zhang Xilin, who has just been praised by the audience for his role of "Ma Yunbo" in Action to Break the Ice, still portrays the image of a policeman in The Unknown Guard. He said: "Agile and calm, Zhang Hanchao represents Qian Qian’s unsung hero who has devoted himself to national security." From Ma Yunbo to Zhang Hanchao, Zhang Xilin shows the plasticity of an excellent performer. He believes: "The task of an actor is to create again. We transform the characters in the text into a three-dimensional, vivid character with flesh and blood and emotion. I never said that I wanted to play a good person and a bad person. Because the script has set people up for you, then your task is to complete a role that makes the audience believe, so that the audience can have fun with you. This is an actor’s job. "

　　In the play, the "brain" plays the role. Outside the play, Zhang Xilin is also the image of a "big brother". Actor Ye Jing revealed: "He has the demeanor of a big brother and is good at uniting our organization. After work, he often invites us to have dinner and talk about scripts together."

　　The characters’ stories, customs and human feelings in Mai Xiang infect the audience.

　　"Maixiang" tells the inspirational story that the military families represented by Maixiang (Fu Jeer) and the retired soldiers overcame many difficulties and led the villagers to build their hometown and get rich together under the background of the changes of the times. Since the drama landed on CCTV 1 in the middle of last month, the ratings have been high.

　　At present, "Mai Xiang" has been broadcast for more than half, and the development of the plot has already touched the hearts of the audience. In the latest plot, Mai Xiang’s younger brother Mai Shou made a second-class merit in the army, and the whole Wild Goose Beach was proud of it, while the anti-transfer of Mai Xiang was lost in thought. Based on the principle of being honest and trustworthy, Mai Xiang personally went to the army to report the situation to the political commissar truthfully. At the moment when Mai Xiang returned the military medal to Chunsheng, tears flashed in her eyes, and the audience could feel the pride through the screen.

　　On the Internet, many viewers believe that "Mai Xiang" shows that "to be an excellent soldier, there are more levels of assessment" through specific plot settings. Some viewers believe that the spirit carried forward in Mai Xiang can bring us closer together.

　　While telling a moving story, the drama also shows the unique natural scenery and quaint cultural charm of Jiangnan water town, which is welcomed by the audience.

　　"Building a Dream of Love" explains the simplicity and ingenuity of the architect

　　"Without accumulation, there will be no innovation, and the inspiration for innovation comes from long-term accumulation and dedication". In The Dream of Love, which is being broadcasted by Hunan Satellite TV, Shen Qinan, the protagonist, is adhering to the attitude of seeking truth from facts and making domestic red bricks that can compete with "foreign-made". His perseverance attitude is admirable. In the play, the construction practitioners represented by Shen Qinan and Fu Hanjun, in the process of pursuing their personal ideals, also contributed to the technological innovation of the construction industry at the beginning of the last century, and explained the excellent character of perseverance and innovation of aspiring young people. Their dream-chasing stories conveyed positive energy values and aroused the audience’s thinking.

　　The stories of Shen Qinan and Fu Hanjun not only let the audience see their indomitable spirit for their ideals, but also see the spirit of seeking truth from facts and perseverance of aspiring young people. "The simplicity and ingenuity of the architects are so beautiful that they always stick to their beloved cause, leaving their own marks for the city and bringing beautiful enjoyment to the public."

　　"I want to be with you" actors and characters grow up together.

　　Produced by Huang Lei, directed by Lin Jidong, and starring Biyun Chai, Sun Shaolong, Wan Siwei, Shen Taoran and other actors, the urban emotional drama "I want to be with you" is being broadcasted on Jiangsu Satellite TV. With fresh faces, solid acting skills and compact plot, the play has won the love of the audience. Halfway through the plot of the play, Ouyang (Sun Shaolong) begins to launch another impact on his boxing dream, with Lin Meiya (Biyun Chai) at his side, and the affection between them heats up rapidly.

　　In the play, Sun Shaolong has a lot of action scenes, including fighting, fighting and parkour. Director Lin Jidong wants to present a feeling that is real and fist-to-fist to the flesh. In order to complete this role, Sun Shaolong had a special training before starting the machine, fighting in the gym for two hours every day, and also learned locking skills and jujitsu. "From the muscle state, including the feeling of the whole character, I want to be a boxer."

　　Different from previous screen images, Biyun Chai in I want to be with you not only contributed "split" acting skills, but also played twin sisters with different personalities in two roles, and broke through the audience’s previous impression with "stupid" temperament. "I have many similarities with Lin Meiya, and I always thought that actors and roles grew up together. For example, I didn’t actually have Lin Meiya’s smile in my previous life, but in the process of slowly shaping the role, I also had this kind of smile in my life. This process feels beautiful and magical. "

　　Young chronicles of the great song dynasty

　　The costume comedy has a youthful flavor.

　　The Tale of Teenagers in the Great Song Dynasty tells the story of just teenagers fighting silently to protect their country. Yuan Zhongxin, the leading actor, is played by Steven Zhang, who is numerous for his role of "Lin Yang" in Hello, Old Times. The heroine, Zhao Jian, is played by Zhou Yutong. In the play, Zhao Jian is a "schoolmaster" and has many opposite plays with Yuan Zhongxin. Judging from the first two episodes, the overall plot trend of Young Tales of the Great Song Dynasty is quite interesting. "Spy war+comedy+costume, actors and performances are very young, which makes people chase after them unconsciously." "The actor’s face value, clothing, makeup and props are quite eye-catching." However, some viewers believe that the suspense part of the play is not prominent enough.

Li Mingtao, chief e-commerce expert of China International E-commerce Center.

This year’s government work report proposes to "promote the development of digital economy and strengthen the overall layout of the construction of digital China" in the part of "deeply implementing the innovation-driven development strategy" of the government work task in 2022. Build a digital information infrastructure, promote the large-scale application of 5G, promote the digital transformation of industries, and develop smart cities and digital villages. Accelerate the development of industrial internet, cultivate and expand digital industries such as integrated circuits and artificial intelligence, and enhance the technological innovation and supply capacity of key software and hardware. Improve digital economic governance, release the potential of data elements, better empower economic development and enrich people’s lives. " Accelerate the development of China’s digital economy from infrastructure construction, digital industry breakthrough, promoting digital transformation to digital economic governance. In the process of promoting the development of digital economy, we should always adhere to market orientation, avoid invalid investment, and create a sustainable driving force for the development of digital economy.

In recent years, the rapid development of e-commerce in China has become "an important part of digital economy and real economy, an important engine to promote digital industrialization, promote industrial digitalization and promote governance digitalization, an important way to improve people’s quality of life, and an important force to promote national economic and social development". According to the latest data from the National Bureau of Statistics, in 2021, the national online retail sales reached 1,308.84 billion yuan, an increase of 14.1% over the previous year. Among them, the online retail sales of physical goods reached 10,804.2 billion yuan, an increase of 12.0%, accounting for 24.5% of the total retail sales of social consumer goods. At the same time, with the gradual decrease of the bonus of the increase in the number of netizens and the continuous improvement of the penetration rate of e-commerce, the development speed of e-commerce has also slowed down year by year. In the process of the development from consumer Internet to industrial Internet, the future development direction and growth space of e-commerce will inevitably focus on how to give full play to the advantages of e-commerce in accurately connecting consumer demand, promote the digitalization of traditional business activities, and serve the digital transformation, product innovation and brand building of the supply side. This is not only the inevitable trend of e-commerce itself, but also the first driving force for the digital transformation of traditional industries.

General Secretary of the Supreme Leader attaches great importance to the development of China’s digital economy, and points out in the article "Constantly strengthening and improving China’s digital economy" that "the important task of building a new development pattern is to enhance the kinetic energy of economic development and smooth the economic cycle. Digital technology and digital economy can promote the rapid flow of various resource elements, accelerate the integration of various market players, help market players reconstruct organizational models, achieve cross-border development, break time and space restrictions, extend industrial chains, and smooth economic cycles at home and abroad. " We see that e-commerce has played an important role in smoothing the economic cycle at home and abroad. E-commerce has formed a unified online market, broken the time and space restrictions, promoted the rapid circulation of goods, information and capital by relying on active online consumption, established a fast direct channel between production and consumption by relying on platform ecology and data elements, and promoted the DTC of production and sales through C2M customization, which fully reflected the high efficiency advantages of informationization and digitalization, and greatly accelerated the social production cycle process of production, circulation and consumption. In recent years, a large number of "new domestic products" brands have emerged at an accelerated pace, which has become a typical representative of the transformation and upgrading of China’s manufacturing industry. These "new domestic products" brands have made full use of the advantages of e-commerce infrastructure to achieve omni-channel access to consumers, full-scene service to consumers and accurate customer orientation. At the upstream production end, they fully rely on domestic mature supply chain resources to carry out C2M customized production and rely on digital collaboration to achieve rapid product iteration. I should say,The digitalization of these enterprises is market-driven, customer-driven and demand-driven. Digitalization has become the gene of enterprises, showing great development vitality and strong competitive advantage. On the other hand, the role of cross-border e-commerce can not be ignored in smoothing the international and domestic double cycle. Cross-border e-commerce is driven by the escalating huge domestic consumer demand, and organizes global high-quality goods to enter the domestic market through the import supply chain, continuously releasing China’s economic growth dividend and driving global economic development; At the same time, the second curve of China’s foreign trade export growth will be created through cross-border e-commerce export. Relying on the advantages of being close to the market and demand, we can better organize the supply chain resources of domestic industrial chain, establish the China channel of online market, support the brand building of China and serve the global development of China’s manufacturing industry. Whether it is domestic e-commerce or cross-border e-commerce, it builds a new digital channel between domestic demand, manufacturing and service supply, and international demand. It constantly relies on its own digital advantages to strengthen its own industrial chain, promote the rapid flow and accurate matching of production factors, promote the digital transformation of business activities and scene innovation, and play a strong supporting and driving role in the development of digital economy.

For a long time, China has attached great importance to the construction of information infrastructure and vigorously promoted the application of information technology. The role of information technology in improving efficiency, improving management and optimizing configuration has become increasingly apparent. At the same time, however, the degree of integration between the real economy and digital technology is still far from enough, and the real economy urgently needs to transform from the initial digital application to the deep digital transformation. In this process, it is very important to identify the driving force for the deep digital transformation of the real economy. E-commerce has always been one of the industries with the highest degree of digitalization. It can play a leading role as a typical digital industry in the development of digital economy, and help the development of digital economy in all aspects, such as promoting the construction of digital infrastructure, helping smart cities and digital villages, serving the digital transformation of traditional industries, and exploring the data factor market.

First, it can continue to drive the construction of social digital infrastructure with the development needs of e-commerce industry. The rapid development of e-commerce has provided a strong demand traction for the construction of digital infrastructure in the whole society. For example, a large number of applications of rural e-commerce, especially live delivery of agricultural products, have driven the rapid popularization of high-speed broadband networks and 4G networks in rural areas, e-commerce platform enterprises have built or rented a large number of data centers, e-commerce warehousing has adopted a large number of Internet of Things applications, and e-commerce traceability has effectively driven the application of blockchain. In the future, the more diversified service mode of e-commerce and the need to enhance the online and offline integration of consumer service experience will definitely demand more abundant application scenarios for modern technologies such as 5G and broadband infrastructure, data centers, cloud computing, big data and virtual reality, and blockchain from the two levels of application breadth and depth.

Second, we can vigorously develop producer service e-commerce and promote the digital transformation of manufacturing industry. In promoting the digital transformation of manufacturing industry, e-commerce platform enterprises have accelerated their layout. Alibaba launched the "rhinoceros intelligent manufacturing" platform, which has achieved the rapid reverse production capacity of 100 pieces in the field of customized clothing production. SHEIN brand, which also focuses on the clothing export field, relies on its own front-end APP customer stickiness and intelligent product selection ability to build a production service platform for the clothing industry belt with Guangdong as the core, driving thousands of suppliers to develop small-scale customized production for the global market, with annual sales exceeding 100 billion, and has become the world’s leading fast fashion clothing brand. Vigorously developing producer service e-commerce can give full play to the advantages of the Internet, effectively organize scattered production and service resources in the industry, realize networked collaboration, promote industrial efficiency and resource reuse, break enterprise boundaries, expand industry services, and then drive digital management and intelligent production within manufacturing enterprises to meet new demands such as personalized customization.

Third, it can promote the development of industrial Internet with the application of industrial e-commerce. In essence, the application of industrial Internet should give full play to the advantages of large-scale and deep-level resource collaboration of the Internet, break the boundary between enterprise resources and assets, and realize the flexibility and intelligence of supply chain and industrial chain for the rapid change of market and product iteration. It can be said that the service and support of industrial Internet are still B2B-based e-commerce applications. Large-scale manufacturing enterprises actively develop industrial e-commerce service platforms, and intelligent manufacturing platforms such as Haier kaos Platform and Sany Heavy Industry’s Roots Interconnection Platform are committed to building industrial Internet integration platforms and empowering the industrial chain; At the same time, the vertical service e-commerce platforms of steel and silver e-commerce, Ouye Yunshang and other industries are also actively developing the supply chain digital intelligent empowerment service. The deep integration of industry e-commerce and industrial Internet will inevitably become the future development trend.

Fourth, the new e-commerce model can drive the digital transformation of the service industry. Mode innovation, scene innovation and format innovation have always been the important direction of innovation and development in the field of e-commerce. During the epidemic period, live e-commerce, content e-commerce, and community group buying grew explosively, and offline new retail also showed great development potential. These new models showed the great vitality and broad development space of China’s e-commerce industry and have become an important field for China to lead the global e-commerce application. In the direction of innovation, the deep integration with offline physical space and physical service resources has become the main trend. For example, shop broadcasting, factory broadcasting and village broadcasting in live broadcast have become the mainstream, and community group buying and offline convenience stores have been widely combined. The proportion of e-commerce applications of corresponding traditional service enterprises has also continued to increase, and a large number of traditional service enterprises have been effectively promoted to achieve smooth digital transformation through the increment of new e-commerce models.

Fifth, continue to vigorously develop rural e-commerce to promote rural revitalization. Rural e-commerce is guided by meeting the online consumption of rural people, focusing on the upward sales of characteristic products in rural areas and the development of rural cultural tourism resources, which has played an irreplaceable role in promoting rural consumption, helping farmers increase their income and promoting industrial integration in rural areas. Continue to vigorously develop rural e-commerce, improve the e-commerce infrastructure conditions in rural areas, and create a new impetus for the sustainable development of rural e-commerce, which will also become a powerful starting point for promoting the construction of digital infrastructure in rural areas, developing rural digital economy, and helping rural revitalization.

Sixth, we can explore the open development of the digital factor market through e-commerce big data. E-commerce big data is now one of the most mature big data application fields. Major e-commerce platform enterprises have accumulated a large amount of e-commerce transaction data, and they are also actively exploring the open application of e-commerce big data. For example, Alibaba’s new business operating system and JD.COM’s open supply chain services are all based on its massive big data support, and it has become an important trend for e-commerce platform enterprises to open up and develop. Therefore, through policy guidance and support, we can continue to encourage the opening of e-commerce big data, support the development of third-party data service industry based on e-commerce big data, further form a good e-commerce big data service ecosystem, and give play to the demonstration and linkage effect of industry data opening.

The author is Li Mingtao, chief e-commerce expert of China International E-commerce Center.

On August 18th, 2024 China (Guangzhou) Cross-border E-commerce Fair (hereinafter referred to as "Cross-border Fair") came to an end. Near the closure, Liu Gang, the founder of the cross-border spot alliance of Zhongshan Lighting Factory, finally breathed a sigh of relief from his busyness. Looking back on the three days of participation, Liu Gang said: "The negotiation area is packed, and more than a dozen buyers have reached cooperation intentions."

In the live broadcast room, Jack (a pseudonym), an anchor from Britain, gushed about the sweeping robot made in China. "The audience is enthusiastic! I like to recommend good quality products to friends all over the world through live broadcast. "

For the participating suppliers, this is a "feast": Ms. Wang, who has been engaged in foreign trade business for many years, took the first step of "getting an electric shock" and initially finalized the cooperation platform and service providers in all aspects; Zhongshan Lighting, Foshan Home Furnishing and other industrial belts participated in the exhibition, and jointly expanded overseas markets through cross-border e-commerce.

For exhibitors and service providers, this is a stage for "showing" new ideas: Amazon opens stores around the world with one-stop high-quality sea-going solutions; Ali International’s AI foreign trade product upgrade has greatly lowered the threshold for users; SHEIN (Xiyin) launched the "semi-hosting" mode, which has attracted the attention of many sea sellers.

According to the organizer’s statistics, the cumulative number of visitors during this cross-trade fair exceeded 56,000, an increase of 31,000 compared with 2023, with an increase of 123%. It has become a national cross-border e-commerce exhibition with the largest number of participating platforms, the most concentrated head platform and the most complete industrial chain among similar exhibitions in China.

From going it alone to "holding a group" to going out to sea, from barbaric growth to compliance management, from traditional European and American markets to emerging markets … Through the fiery observation of industry trends across trade fairs, cross-border e-commerce has stood at a critical juncture after ten years of standardized development, and is heading for higher quality development.

"Holding a group" goes out to sea to become the mainstream

Cross-border e-commerce empowers industrial belt development

Retro-style fan lamps, simple wall lamps and dazzling chandeliers … Walking into the booth of Zhongshan Lighting Factory’s cross-border spot alliance of nearly 200 square meters, all kinds of exquisite lighting products are dizzying.

Zhongshan’s "Lamp Capital Manufacturing" is famous all over the world. In recent years, the traditional main markets for lighting export, such as Europe and the United States, are affected by high inflation and destocking cycle, and traditional trade factories are facing transformation pressure. Liu Gang observed that the lighting products exported to Europe and the United States are bulky, the price of single products is relatively high, and the product styles are rich. If enterprises use containers to go to sea in the traditional way, the logistics and overseas storage costs are high, and it is difficult for a company’s products to meet all the needs of consumers.

"Spot-this is the key word most consulted by customers at cross-trade fairs." Liu Gang observed that cross-border e-commerce has reshaped the consumption habits of consumers around the world, and the process of traditional foreign trade from distributor procurement to overseas listing has been several months, which has been unable to meet the market demand.

The cross-border spot alliance of Zhongshan Lighting Factory initiated by Liu Gang solved these pain points through "holding the group". Taking the American market as an example, the different products of the alliance member enterprises are "assembled" to the local warehouse, and then the distributor provides the spot service.

This supply chain front-end approach also brings benefits to manufacturers. Manufacturers will ship a small number of new products abroad to "test the water". Once the sales volume is good and qualified for explosion, they will increase production, effectively reducing risks and improving profits, and opening up new development space for Zhongshan lighting industry.

The reporter observed that it is becoming an important trend for cross-border e-commerce to deal with overseas market risks by combining the characteristics of regional industrial belts.

Guangdong is rich in industrial belt resources. Cross-border e-commerce, as a concrete manifestation of new quality productivity in the trade field, has effectively promoted the transformation and upgrading of manufacturing industry, constantly empowered industrial development, and "cross-border e-commerce+industrial belt" has been strongly combined to form a good "chemical reaction".

During this cross-trade fair, the Guangdong Provincial Department of Commerce released seven exemplary and representative "cross-border e-commerce empowerment industry development and innovation cases", including: SHEIN’s "Hope Gravitation" million sellers and the national 500-city industrial belt going out to sea plan, Hongteng Group’s Xiaoyan cloud platform empowering toy industry to go out to sea, Doraemon’s cross-border e-commerce empowering digital Silk Road and so on.

Zhao Xin speed skater, a partner of Guangzhou Doraemon Technology Co., Ltd., paid special attention to the opportunities of going to sea in the industrial belts such as clothing, toys and household appliances. "We are deeply involved in the Middle East market. Through the analysis of sales big data and the in-depth understanding of social culture by the local R&D team, we have successfully transformed Guangdong’s inexpensive products into" explosive products "in the Middle East market. In the first half of this year, 153 products have been transformed, with sales approaching 400 million yuan. "

Take the French fries machine as an example. In the past, the products exported by manufacturers to Europe and the United States could only fry 3-4 people, but the families in the Middle East countries were large, so Doraemon’s joint suppliers carried out all-round transformation of the products. "Now this product has exploded in the Middle East and can sell one or two thousand units a week." Zhao Xin speed skater said.

Guangzhou Baomi Technology Co., Ltd. focuses on the export of large pieces of furniture, putting products in overseas warehouses, and delivering them to consumers after the platform receives orders. Tang Weiwei, the company’s chief financial officer, introduced that through digital empowerment, the company formulated production and management standards for export products, reduced the risk of returning large furniture, and realized the "small order and quick response" model in the furniture field.

"At this year’s cross-trade fair, government organizations from other provinces brought more industrial belts. Local governments pay more and more attention to the development of industrial belts and vigorously support local cross-border e-commerce, forming a virtuous circle and promoting industrial upgrading. " Chen Danfeng, chairman and general manager of Fujian Huiyuan Culture Development Group Co., Ltd. said.

Taking Xinjiang exhibition area as an example, Urumqi, Horgos and Alashankou cross-border e-commerce comprehensive test areas were collectively unveiled, and 23 key cross-border e-commerce enterprises displayed various Xinjiang specialty products. Chinese-funded foreign exchange earning (Xinjiang) Digital Technology Co., Ltd. has received cooperation intentions from many enterprises. "We are committed to helping domestic enterprises enter the Central Asian market, and China manufacturing is extremely competitive in the local area." Yang Zeliang, general manager of the company, said.

The reporter learned that the Xinjiang delegation participating in the exhibition has docked more than 1,000 partners and reached an intentional cooperation agreement with an amount of more than 8 million yuan.

Big platform brings forth new ideas.

New mode and excellent service drive industry upgrading.

"How to cross the language barrier in cross-border goods selling", "Can AI help us to get new products quickly", "We are not in the clothing industry, can we also adopt the mode of" small orders and quick reaction "…… At this cross-border trade fair, the booths on the head platforms of various cross-border e-commerce companies are very popular, and the sellers who come to consult are in an endless stream.

This year’s cross-fair head platform is gathered together, which is the exhibition with the largest number of participating platforms, the most concentrated head platforms and the largest participation investment among similar exhibitions in China. Nearly 40 cross-border e-commerce platforms, such as Amazon Global Store, TikTok Tiktok, Wal-Mart and eBay, participated in the exhibition.

Entering the booth of Ali International, new applications such as AI business assistant and AI customer service attracted the attention of many sellers.

"Since the beginning of this year, we have observed that global trade is entering a new round of growth, and the online trend brought about by technology is more significant." Qiu Zongbing, general manager of Nanyue Region of Ali International Station, told the reporter that the application of AI in foreign trade has increased rapidly. There are 30,000 small and medium-sized enterprises around the world ordering to use AI tools of Ali International Station for foreign trade, and the overseas exposure of products optimized by AI has increased by 37%.

Qiu Zongbing introduced that since last year, Ali International Station has taken the lead in launching a series of AI foreign trade products, simplifying the complicated workflow of foreign trade, and using intelligent methods to allow merchants to quickly release goods, generate product descriptions and maps, and even conduct AI business negotiation reception.

"Our salesman and AI have PK, and the last link of the salesman takes about 20 minutes, and AI only takes two minutes." Lv Hongwei, co-founder of Hebei Hangfa Technology Co., Ltd., said that the tedious and repetitive work of distributing products is basically handed over to AI business assistants.

At this year’s cross-trade fair, Amazon opened a shop around the world with a one-stop high-quality sea-going solution, and through the overall solution of Amazon supply chain, it helped sellers to directly deliver goods from manufacturers to customers all over the world in one stop.

SHEIN’s unique dual mode of "independent brand+platform" has attracted the attention of high-quality supply chain enterprises and brand merchants.

"We have a perfect supplier management and training system to provide all-round support for suppliers and achieve win-win cooperation." At this cross-trade fair, the investment promotion personnel introduced the supplier training mechanism of SHEIN’s own brand, which enabled suppliers to grow and enhance their competitiveness in all directions.

Specifically, for the probation supplier, the teaching specialist of SHEIN’s own brand will teach one by one, and carry out professional guidance with "pit-avoiding cheats" to let new suppliers get started quickly; For the growing suppliers, we should cultivate them from the perspectives of supply chain integration, system support, operation and management, and gather the top resources sharing support in the industry to help them grow rapidly; For core suppliers, project-based training, resource focus and business empowerment will be carried out to promote them to become the benchmark of industry suppliers.

"The head platform of cross-border e-commerce is constantly innovating in technology and mode, which makes the threshold and cost of cross-border business lower and lower, and also makes more good products made in China go global. The technical threshold has been lowered, but the full competition in the industry also poses a higher challenge to the seller’s business thinking, product selection strategy and operational ability. " Chen Danfeng said.

Grab the beach in emerging markets

Expand the blue ocean by combining industrial advantages

In recent years, overseas emerging e-commerce platforms have emerged and grown rapidly. Shopee, Lazada, Mercado Libre and other platforms have developed strongly in Southeast Asia, Latin America and other markets, and they have also emerged at this cross-trade fair.

Entering the emerging platform exhibition area established for the first time in the cross-trade fair, 25 emerging platforms, including Jumia in Africa, Joom in Russia and Meikeduo in Latin America, have been unveiled, and sellers have more choices to go to the emerging market "Tuolanhai".

Coupang Kupeng is a cross-border e-commerce platform focusing on the Korean market. "In the past two years, the number of China enterprises stationed on our platform has increased significantly." The person in charge of the platform said that China products have a wide demand in the Korean market in recent years, especially consumer goods represented by 3C electronics, which are deeply loved by local young consumers. They hope to provide more support for China enterprises to go to South Korea.

Last year, eMAG, the largest e-commerce platform in Southeast Europe, officially entered China for investment. "At present, the number of China enterprises stationed on our platform has increased significantly. It can be seen that the Southeast European market is still an oasis for China sellers, which is also the biggest feeling of our participation in the cross-trade fair." Yang Jian, the person in charge of on-site investment promotion of the platform, said.

The rise of many emerging platforms has benefited from the huge potential and strong development momentum of emerging markets. The White Paper on the Development Trend of Cross-border Export E-commerce in China in 2024 released by Amazon Global Store shows that the compound annual growth rate of retail e-commerce in Latin America reached 29% from 2019 to 2023, showing a strong growth momentum, and Central and Eastern Europe also showed a vigorous development trend, with a growth rate of 28.3%. In addition, the Middle East and Africa also achieved 27.1% growth, and emerging markets are becoming a new world of cross-border e-commerce.

On the other hand, the development of cross-border e-commerce in emerging markets has also brought fire to video delivery, live delivery, low-cost group purchase and other formats.

"With the popularity of short video platforms such as TikTok in Tik Tok, more and more businesses are paying attention to and investing in overseas short video platforms. Especially in emerging markets such as Southeast Asia, the Middle East and Russia, there is still a lot of market space to be explored. " Justin, founder of Cyberlack platform focusing on cross-border e-commerce marketing services, said.

The RCEP Country Guide for Cross-border E-commerce (Going to Sea) compiled by Guangdong Network Business Association puts forward that products such as clothing, 3C, beauty cosmetics and daily chemicals have become the mainstream in RCEP member countries, which is highly coincident with Guangdong’s advantageous industries.

Taking advantage of the development of cross-border e-commerce, Guangdong enterprises have increased their layout of emerging markets. Ruida Electronics from Dongguan is a traditional foreign trade enterprise with a history of more than 30 years, and its orders mainly come from Europe and America. "In recent years, traditional channels have been affected by multiple factors and the competition has become more intense." The business manager of the company said, "Through cross-border e-commerce, we have opened up customers from new markets such as Southeast Asia, the Middle East and India, and in recent years, we have maintained sales growth of more than 15% every year."

Nanfang Daily reporter Tang Zikai Tang Yabing Yang Tianzhi Huang Shuming zhangyan

　　On the day of the visit to Haier, the sun shone on the visitors of (), which was warm and comfortable.

　　Since its listing, Haier Zhijia’s operating performance has continued to grow steadily. The company’s revenue increased from 795 million yuan in 1993 to 261.428 billion yuan in 2023, with a compound annual growth rate of 20.6%. The net profit returned to the mother increased from 69.5145 million yuan 30 years ago to 16.597 billion yuan in 2023, with a compound annual growth rate of 19.3%.

　　With the growth of performance, Haier Zhijia returns investors with "real money and silver". The company has accumulated 29 cash dividends, totaling 37.159 billion yuan, with an average dividend rate of 34.1%, showing a vivid picture of paying equal attention to performance and feedback.

　　Haier Zhijia has grown into a global industrial giant. In the first half of this year, the company achieved overseas revenue of 70.824 billion yuan, and the overseas business income accounted for more than 50%.

　　From a small factory on the verge of bankruptcy to a global home appliance giant, what is the key to Haier Zhijia’s successful cycle and steady growth?

　　Recently, a series of activities of "Know My Listed Companies-Enter the Blue Chip" jointly launched by shanghai securities news and CSI Small and Medium Investor Service Center entered Haier Zhijia to visit and decode the company’s stable and far-reaching development.

　　Small innovations make a big river.

　　Haier Zhijia has deeply cultivated scientific and technological innovation, accelerated the development of new quality productivity, upgraded to high-end, intelligent and green, and continued to provide users around the world with home appliances that meet their needs, customized smart and convenient lives, leading the experience leap of users’ lives and realizing the overall leadership of high-end brands, scene brands and eco-brands.

　　Walking into Qingdao Haier Zhijia Central Air Conditioning Interconnection Factory, the busy production line roared, but there were few workers in the whole factory. Blue slogans hung on both sides of the workshop, simple and eye-catching.

　　What impressed the reporter was that each workstation basically had a display screen, which recorded the sharing of cases such as "Today’s Star" and "Maker Star", which is a scene that other enterprises rarely see.

　　"The maker star of the central air-conditioning interconnection factory, Zhang Shanguang; Innovate the name and improve the automation of paint mixing. " On the right of Zhang Shanguang’s smiling photo is a brief introduction of the maker star and innovation. A display screen with a keyboard is hung on an orange iron square pipe, which reads the words "Today’s Star of Connected Factory: Lu Fengfeng" and "Incentive Classification: Quality".

　　The reporter learned from the case shared by "Today’s Star" that when maker Lu Fengfeng connected three pipelines in the shopping mall, he found that the insertion depth of the pipe group was inconsistent. He immediately checked the pipe group and found that the pipe group had not determined the site, and timely stopped the problem and self-checked, which prevented the problem from worsening. The employee is serious and responsible for the quality, and the company praises the employee.

　　"The second inspection process is the pressure inspection station, which is also called the container inspection station. This is an improved workstation designed by employee Zhao Rongjie, and the company named it after him-‘Rongjie Inspection Workstation’. " Tamia Liu, director of investor relations at Haier Zhijia, told reporters.

　　According to reports, Zhao Rongjie cooperated with many parties to introduce the concept of new energy vehicle manufacturing into the pressure detection of central air conditioning, and created the industry’s first pressure vessel detection station with robot self-transportation, self-detection and self-diagnosis. After upgrading, the inspection room uses AGV to send the workpiece to the workstation, and uses the equipment and system for self-inspection, which improves the efficiency by 50% and realizes zero leakage of the shell and tube. After the station was put into use, Zhao Rongjie upgraded the helium recovery equipment used in pressure vessel inspection, developed system control software, and realized real-time monitoring and display of pressure control and pressure curve, and the inspection efficiency was improved by more than 50% again.

　　Today, his name has remained in the former detection station, and "Rongjie Detection Station" has become the first pressure detection station in the industry to be replaced by machines.

　　There are many "Zhang Shanguang", "Lu Fengfeng" and "Zhao Rongjie" in Haier Zhijia. Perhaps it is these countless streams of "makers" that finally converge into the sea of "scientific research" and become the true embodiment of Haier Zhijia’s insistence on "maximizing human value".

　　Born global

　　Looking back at the history of growth, a remarkable characteristic of Haier’s intellectual family is that it is "born with globalization".

　　From the perspective of time, China’s home appliances can be roughly divided into three stages. The first stage is the product going out to sea. As long as foreign markets can be exposed to China products, it will be successful. Haier Zhijia, on the other hand, chose to start from the most difficult markets in Europe and the United States and compete with experts in order to quickly narrow the gap with enterprises in developed countries.

　　At present, the company’s overseas business has entered a benign development period, and successfully achieved a global layout of multi-brand, cross-product and cross-region.

　　According to Euromonitor statistics, in 2023, Haier Zhijia’s share (retail volume) in major regional household appliances markets in the world is as follows: it ranks first in the Asian market in retail volume, with a market share of 26%; Ranked second in the Americas with a market share of 15.8%; Ranked first in Australia and New Zealand with a market share of 14.6%; Ranked fourth in Europe with a market share of 8.8%.

　　The relevant person in charge of Haier Zhijia told the reporter that the company has a global collaborative research and development system, established a global technology research and development mechanism, shared common modules and reuse technologies, and shared patents within the scope of compliance. At the same time, the company has also set up a global product development mechanism to coordinate global product cooperation and development, which can realize regional cooperation and supplement between product categories.

　　For example, the development teams in South Asia and China were highly integrated, which lasted for 10 months, broke through the inherent product development model, and innovated the model from the aspects of team division, quality control, product verification, complementary resource advantages and cost control, and jointly completed the development task of HRT-683 refrigerator products, becoming the local mainstream differentiated mid-to high-end products.

　　The company set up a global procurement committee to promote global procurement activities as a whole. The company has established an end-to-end global supply chain digital management system from market to supplier to production to logistics, and quickly adjusted the global production capacity layout in real time through intelligent algorithms, and the global factories shared and created intelligent manufacturing technologies to continuously enhance manufacturing competitiveness.

　　In global collaborative marketing and brand promotion, the company operates a multi-level brand portfolio on a global scale, which can achieve global collaborative brand promotion. The company also promotes and introduces successful marketing strategies among regional markets around the world. For example, the company successfully copied some sales and marketing models in China market to Indian, Pakistani, Thai and other markets, which strengthened the company’s brand image and regional market competitiveness.

　　In fact, Haier’s "attack on the city" overseas reveals an important change: China’s supply chain has got rid of the label of "world factory", and China enterprises are moving towards "China creation" through independent brand creation, technology accumulation and standard setting, becoming the global industry leader.

　　Salad dressing integration

　　Accompanied by globalization, Haier Zhijia’s excellent M&A integration ability. Haier Zhijia has been promoting cross-border mergers and acquisitions non-stop.

　　"We sincerely welcome more than 4,000 employees of Carrier Commercial Refrigeration to join the Haier family." On October 8th, Haier Zhijia held a welcoming ceremony to complete the acquisition of Carrier Commercial Refrigeration in Mainz, Germany, said Li Huagang, chairman and president of Haier Zhijia.

　　In December last year, Haier Zhijia announced the acquisition of the commercial refrigeration business under the Carrier Group.

　　In July this year, Haier Zhijia signed relevant transaction documents with Electrolux Group of Sweden, and acquired 100% equity of Electrolux South Africa Proprietary Limited, which is engaged in water heater business in South Africa market, with an enterprise value of 2.45 billion South African rand (equivalent to 980 million yuan) and took over its household appliance business personnel.

　　For Haier Zhijia, cross-border acquisition is familiar. In 2015, the company acquired Haier Group’s overseas white goods business (including Japan’s Sanyo Electric Company’s white goods business in Japan and Southeast Asia), in 2016, the home appliance business of General Electric Company of the United States, in 2018, Fisher & Paykel Company of New Zealand and Candy Company of Italy in 2019.

　　In Li Huagang’s view, the globalization of enterprises must be the globalization of people and the globalization of corporate culture. "Haier adheres to the’ one person in one’ model, insists on the value of people first, and integrates people from different cultural backgrounds, calling it salad-style cultural integration. There are various vegetables in a salad, representing different cultures and different countries, but the salad dressing is unified, and the salad dressing is’ one person in one’. "

　　In 2016, Haier Zhijia acquired GE Appliances without replacing a piece of equipment or dispatching any management cadres. It only did one thing, introducing the "one person and one person" model, stimulating the innovation vitality of all employees, and making the whole enterprise undergo earth-shaking changes. "Before the merger of Haier Zhijia, General Electric Appliances had been losing money for ten years in a row, but it turned losses into profits in less than two years after the merger. General household appliances have maintained double-digit growth continuously and have become the first home appliance brand in the US market. " Li Huagang said.